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C ompetencies for a new age. Web+10 Manifesto February 2, 2005. Poynter Institute St. Petersburg, FL. Information Gathering. I am plugged into my community. Engage:

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C ompetencies for a new age l.jpg

Competenciesfor a new age

Web+10 Manifesto

February 2, 2005

Poynter Institute

St. Petersburg, FL


Information gathering l.jpg
Information Gathering

I am

plugged into

my community

Engage:

We believe journalists must have the patience and ability to seek, understand and interact with audiences, critics, peers, colleagues and strangers.

Web+10 Manifesto Poynter Institute February 2005


Information gathering3 l.jpg
Information Gathering

I am

plugged into

my community

Audience:

Journalists must be able to identify and know the communities they serve and the audiencesthey seek.

Web+10 Manifesto Poynter Institute February 2005


Information gathering4 l.jpg
Information Gathering

I am

plugged into

my community

Search Basics:

Journalists must have a clear understanding of the logic and language of computer searches.

Web+10 Manifesto Poynter Institute February 2005


Story telling l.jpg
Story Telling

I THINK

about how I

present my story

Multi-media fluency:

Journalists should understand the use of visuals, audio, text and software tools to tell the story.

.

Web+10 Manifesto Poynter Institute February 2005


Story telling6 l.jpg
Story Telling

I THINK

about how I

present my story

Platform fluency:

Journalists should be able to tell the story across all delivery channels.

.

Web+10 Manifesto Poynter Institute February 2005


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Technical Skills

I can still

tell a story

in HTML.

Technical Literacy:

Journalists should know the uses, functionality and potential of the technologies used to communicate.

.

Web+10 Manifesto Poynter Institute February 2005


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Technical Skills

I can still

tell a story

in HTML.

Number crunching:

Journalists should have comfort with the language of numbers as well as the language of words.

.

Web+10 Manifesto Poynter Institute February 2005


Ethical skills l.jpg
Ethical Skills

I dig

old school

journalism

Diversity:

Journalists must be inclusive rather than exclusive to people, cultures, ideas and technology.

.

Web+10 Manifesto Poynter Institute February 2005


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Ethical Skills

I dig

old school

journalism

Principle:

Journalists must always hold true to and champion the principles of truth, accuracy and fairness

.

Web+10 Manifesto Poynter Institute February 2005


Ethical skills11 l.jpg
Ethical Skills

I dig

old school

journalism

Transparency:

Journalists should explain to the public why and how we do what we do.

.

Web+10 Manifesto Poynter Institute February 2005


Critical thinking l.jpg
Critical thinking

Knowledge

is

Power

Innovation:

Innovation: Journalists must pursue new ideas, approaches and technologies.

.

Web+10 Manifesto Poynter Institute February 2005


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Critical thinking

Knowledge

is

Power

Synthesis:

Journalists must be capable of synthesizing concepts, philosophies, trends and facts.

.

Web+10 Manifesto Poynter Institute February 2005


Organizational skills l.jpg
Organizational skills

Math. I get it.

Business literacy:

Journalists should have a basic understanding of the accepted principles of accounting, of financial documentation and of budgeting.

.

Web+10 Manifesto Poynter Institute February 2005


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Organizational skills

Reporting is more

than writing down

your observations

Math. I get it.

Product development:

Journalists must have the ability to imagine, plan for and implement new journalistic products and processes.

.

Web+10 Manifesto Poynter Institute February 2005


Organizational skills16 l.jpg
Organizational skills

Math. I get it.

Collaboration:

Journalists must be able to collaborate with colleagues, with the public and with other professions.

.

Web+10 Manifesto Poynter Institute February 2005


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Web+10: Lighting a fire

  • The Poynter Institute called representatives of the media, digital technology industry and academia together Jan. 30 - Feb. 2, 2005 for gathering.”

  • “You were selected to come not because you are seeking new insights but because you are full of hard-won insights from your years of experience. This conference is intended not to be instructional, but incendiary. We need to light a fire under the news industry.”

Web+10 Manifesto Poynter Institute February 2005


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Web+10: Goals

  • Howard Finberg’s goal was to produce a digital journalism manifesto – “one that we can stand by, believe in, and shake in the face of those who need to be shaken.”

  • The manifesto for digital news was to inspire with its logic and passion to “cause the sage to rub their chins and nod, the resistant to furrow their brows and think, the hesitant to stand tall.”

Web+10 Manifesto Poynter Institute February 2005


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Web+10: The Teams

Seven teams were formed to examine core areas of digital media

  • Content

  • Customers

  • Competition

  • Community

  • Credibility

  • Corporate Structure

  • Competencies

    Read a report at http://www.poynter.org/column.asp?id=56&aid=78014

Web+10 Manifesto Poynter Institute February 2005


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