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Enhancing the Value of Meetings & Events with Webcasting and Video-On-Demand Solutions

Enhancing the Value of Meetings & Events with Webcasting and Video-On-Demand Solutions Introduction to Blue Sky Broadcast Blue Sky digitally captures corporate meetings, training seminars and special events throughout the United States

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Enhancing the Value of Meetings & Events with Webcasting and Video-On-Demand Solutions

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  1. Enhancing the Value of Meetings & Events with Webcasting and Video-On-Demand Solutions

  2. Introduction to Blue Sky Broadcast • Blue Sky digitally captures corporate meetings, training seminars and special events throughout the United States • Our solutions are designed not to replace the meeting but to assist the meeting planner to maximize the event dollars spent by increasing the audience and adding to the “shelf live” of the content created • Our team has webcasted various events ranging from audio conference calls for financial institutions to grand events such as Wimbledon and the Clinton inauguration.

  3. How Blue Sky Solutions can enhance: Training/Education Seminars • Session participants can get a CD-ROM of the training session as a “refresher” • Attendees can receive Video-On-Demand (VOD) access to sessions outside their region. Adds value for participants without cannibalizing attendance • Sessions can be re-marketed as a pay-per-view on your website or sold in a CD-ROM format

  4. How Blue Sky Solutions can enhance: Trade Shows • Keynote addresses can be streamed live to all members or customers that cannot attend the event. The stream can be sponsored – with the sponsoring company’s logo and website link integrated on the skin of the video • Conferences and Seminars can be archived and used as future VOD applications • VOD content can be sold on a Pay-per-view basis or sold in a CD-ROM format • Previous VOD content could be bundled into future meeting packages as a marketing tool

  5. How Blue Sky Solutions can enhance: Trade Shows – (continued) • After time, meeting content can be integrated and be re-packaged for departments within the organization (i.e. a video compilation for sales, finance, risk management, etc.) • Blue Sky can develop a “Trade Show Diary”. This would contain the entire show including keynotes, seminars, and an interactive exhibitor chapter that contain video commercials and built-in links to exhibitor websites

  6. How Blue Sky Solutions can enhance: Regional Conferences and Seminars • Enables a broader customer base by offering Live or archived viewing of the meeting for attendees outside the region • Previous content can be a marketing tool. Each attendee can receive a CD-ROM copy of each regional conference outside the customer’s area allowing the user to get several conferences for the price of one

  7. Applications for Webinars • Webinars are a great tool to inexpensively distribute content to a large user base without having the associated travel expenses • Round table discussions, Executive briefings and Association status reports are good applications for Webinars

  8. Blue Sky’s Webcast Solutions • Audio Webcasts • Audio Only Webcasts • Interactive Audio Webcasts • Video Webcast • Video Webcast with audio • Interactive Video Webcast All Solutions are available for Live Broadcast or can be recorded for Video On Demand applications

  9. Audio Webcasting • Audio Events least expensive option – quickest to deploy • Blue Sky can place a conference call on your web site allowing live or archived streaming of your event. • Applications: Financial Reporting; CEO addresses; New employee welcomes; Corporate updates

  10. Interactive Audio Webcasting • Blue Sky will integrate the audio event with a synchronized PowerPoint or slide presentation • Viewers may be able to participate via chat and survey tools • Applications: Financial Reporting; training and educational programs; sales meetings and customer presentations

  11. Video Webcasting • Blue Sky will handle all aspects of the broadcast – video production, encoding, delivery and hosting of the event • Applications – Live conferences and key note addresses, product announcements, demonstrations, video promotions and CEO speeches to employees or shareholders

  12. Interactive Video Webcasting • Blue Sky will integrate the event with a synchronized PowerPoint or slide presentation • Viewers get full audio/video stream of the speaker while viewing the slides as in the conference venue • Applications – training and education programs, financial reporting, sales presentations and product launches

  13. Video Library Programs • Blue Sky works with organizations to develop a video library on their website that allows users to easily access valuable content • Video content can be protected by pay-per-view applications or password requirements • Applications- Associations can offer video streams of previous conferences & seminars; organizations can place training sessions on line with a registration feature allowing management to track employee participation

  14. Blue Sky’s Full Service Solution • All video events are captured using the highest audio/visual technology. Our video production partners use the latest broadcast quality 3 chip DV camera systems • Blue Sky uses the latest video codec technology to ensure the best encoding available • Blue Sky can encode in various bit rates including 8k, 56k, 100k and 300k • Formats can include Windows Media, Real Networks, and Quicktime

  15. Blue Sky’s Network Delivery Architecture • A diverse network architecture fully integrated with clustered services. Providing our customers a cutting-edge, fault-tolerant platform that is extremely scalable • Multiple OC3 and OC12 fiber optic connections to multiple tier-one service providers combined with quality equipment from Cisco, Alteon and Extreme Networks • Every operation is mirrored on one or more duplicate systems so if one area of the network is congested, data will be immediately routed around the bottleneck

  16. Thank You! For additional information or a proposal for an upcoming event, please contact: Blue Sky Broadcast sales@blueskybroadcast.com (877) 925-8375

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