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Climate Change in a World PowerPoint PPT Presentation


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Climate Change in a World. YouTube is the dominant online video site. 150,000 – 200,000 videos are uploaded daily SOURCE: http://mediatedcultures.net/ksudigg/?p=163 Hundreds of millions of videos are watched daily Source: YouTube.com

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Climate Change in a World

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Climate Change

in a

World


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YouTube is the dominant online video site

  • 150,000 – 200,000 videos are uploaded daily SOURCE: http://mediatedcultures.net/ksudigg/?p=163

  • Hundreds of millions of videos are watched daily Source: YouTube.com

  • 68 million unique users visit YouTube each month Source: YouTube.com


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People turn to online video as a source of news

A third of all Americans - and half of those who go online - say they regularly or sometimes watch news programs or video clips on the Web

SOURCE: Key News Audiences Now Blend Online

and Traditional Sources on the Web

Pew Research Center for the People & the Press

August 2008


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And it’s not just the young…

http://weblogs.hitwise.com/heather-dougherty/2008/04/post.html


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What can you learn about climate change from YouTube?

30,900 videos tagged

“climate change”

58,800 videos tagged

“global warming”


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Discussion questions:

  • How does this video influence the public discussion on climate change?

  • How does this public discussion impact your work?

    Share your thoughts


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Clip 1:“Climate Change”

Uploaded June 2007 – 1,522,821 views


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Clip 2:“Climate Change, Hoax”

Uploaded May 2007 – 192,722 views


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Clip 3:“Climate Change, Politics”

Uploaded July 2007 – 590,008 views


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Clip 4:“Climate Change, Science”

Uploaded September 2006 – 825,905 views


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Four Media Trends

  • Citizen Journalism

  • Advocacy Journalism

  • Hollywood Advocacy

  • Humor as Political Commentary


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Thoughts?

Insights?


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