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promote your organisation on the highest traffic science, engineering and technology careers portal in the UK

Role Models. promote your organisation on the highest traffic science, engineering and technology careers portal in the UK. etb.

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promote your organisation on the highest traffic science, engineering and technology careers portal in the UK

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  1. Role Models promote your organisation on the highest traffic science, engineering and technology careers portal in the UK

  2. etb • the etb works in partnership with business and industry, Government, education, not-for-profits and the profession to promote the value and improve the perception of scientists, engineers and technologists in the UK • delivered via our online portal, www.scenta.co.uk, our aim is to bring science, engineering & technology (SET) to life • it helps the general public appreciate how SET impacts their everyday lives by relating it to topics that are both relevant and interesting to them – such as health, gadgets and music

  3. Why topics? to maximise interest and traffic by: attract • topical and subject specific content to appeal to general public inform • a “taste” of the SET behind the content, thus arousing curiosity – role models providing a view from the inside convert • option to delve deeper and find more careers information

  4. Role model - draft

  5. promote SET careers in all the diverse specialisms to the wider public (e.g. Parents, Teachers, Careers Advisors, Professionals, Employers) • to provide individual stories about the benefits of career development • interesting and inspirational stories – the travel, big projects, innovative solutions • link through to employment opportunities • highlight the employer • different levels of professional & non-professional qualifications • equal opportunities & diversity Role Models

  6. Research suggests • 68% pupils want more information to help them choose their options • 72% want advice from someone who works in that job or career • 67% want advice from their school careers teacher • 70% of pupils use web-sites • 50% of pupils find the web a useful tool • Young people hear about websites from: • Friends (81%) • Search engines (58%) • 66% of pupils would like to hear about websites on careers, jobs and work areas Source: research conducted on behalf of etb by National Foundation for Educational Research (NFER), May 2005

  7. Current audience • >4.1 million page impressions/month • >600,000 unique visits/month • >9,500 registered users • 111 content providers – including >20 Institutions, The Eden Project, NESTA, IBM & Vodafone Click for full list of content partner Figures correct at 1st June 2005

  8. Benefits to organisations • part of a national network promoting your organisation • promotional opportunities for career options in your organisation (e.g. apprenticeships, graduates, professionals) • organisational profiles linked into role models and relevant careers information • opportunity to participate in etb research and education • opportunity to contribute on Government consultations

  9. Find out more • www.scenta.co.uk/rolemodels • Mr Sacha Htay Executive - Business Development tel: 020 7557 6435 shtay@etechb.co.uk

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