Jean-Michel PORTIER CEO TNS Media Intelligence. 26-28 may 2003 34th FIPP World Magazine Congress Carrousel du Louvre - Paris. How magazines publicize themselves ?. How magazines publicize themselves ?. Magazines campaigns, what are they about ? Stating one’s identity and values
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CEO TNS Media Intelligence
26-28 may 2003
34th FIPP World Magazine Congress
Carrousel du Louvre - Paris
How magazines publicize themselves ?
Show the need of your magazine
Involve the potential reader
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Show how it differs from the other media
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