DENOMINATION OF ORIGIN MONTECRISTI ECUADOR. Catalina Toko Arias. SECTION ONE. GENERAL REGULATIONS OF DO IN ECUADOR. Andean Regulations Decision 486 National Regulations IP Laws and bylaws. Indication of source Denomination of origin Geographical Indications.
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Catalina Toko Arias
A) The denomination of a specific geographical zone.
B) Used to designate natural, agricultural,artisan or industrial products, native of the zone
C) Whose characteristics are essentially or exclusively due to the geographical environment with its natural and human factors
D) The production, manufacturing and processing belong to that geographical zone.CONCEPT OF THE DO
The name of applicant.
Identification of the DO
Identification of the Geographical Zone.
Identification of the Product, Characteristics, Reputation, and Quality.APPLICATION DETAILSFOR THE DO MONTECRISTI
An association formed in 1992, named
Union de Artesanos de Paja Toquilla de
(Artesians Union of Montecristi Paja Toquilla Straw)
Montecristi is the name of the a small town or canton that is lying at the foot of a large hill called Montecristi, It was founded in 1741.
Weaving Pile &
Finishing and sale Montecristi.GEOGRAPHICAL ZONE.Procession location of Montecristi. These details were not recorded in the application nor the inspection.
Product: Artesian Product
Hat woven out of the straw known as PAJA TOQUILLA
Produced by the artisans of Montecristi
There is not a study in the application or in the inspection regarding the correlation between the soil, and environment and the quality of the prime material from Montecristi
DENSITY OF WEAVE. The “Montecristi Cuenta,” is a not official measure and consists of counting the numbers of straw fibers going vertically and horizontally, and multiply the two numbers together.
A hat with a “cuenta” of 900 is a treasure.
QUALITY OF WEAVE. It has to be uniform with straws of the same thickness
COLOR. It has to be uniform but not perfect.
1949 . 20.000 unites
1898 – 50.000 unites
1944 to 1953. First product of Exportation from Ecuador
2002.US$ 502 dolares
2004.2005 US$ 685.000
COUNTRIES OF EXPORTACTION.
USA the24% (approximate. 140.000)
Italy the 13%,
Peru the 10%
Germany the 8%, (approximate 92.000)
United Kingdom the 7% and the rest, the
(31%) to 31 markets of America and EuropeEXPORTACIONES DO (Details not recorded in the application and inspection