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Business Mail Measurement MTAC Workgroup Issue 60 November 6, 2002

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Business Mail Measurement MTAC Workgroup Issue 60 November 6, 2002. Business Mail Measurement. Desired Outcome. Measure Service Performance for First-Class Bulk Mailers Generate Results at a Reasonable Cost Results Must be Acceptable to Both Mailers and USPS Operations

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Business Mail Measurement

MTAC Workgroup Issue 60

November 6, 2002

business mail measurement
Business Mail Measurement

Desired Outcome

  • Measure Service Performance for First-Class Bulk Mailers
  • Generate Results at a Reasonable Cost
  • Results Must be Acceptable to Both Mailers and USPS Operations

Measurement Solution: Utilize CONFIRM

business mail measurement3
Business Mail Measurement

Obstacles

Need to resolve some operational issues with CONFIRM “Start-the-Clock” and “Stop-the-Clock” data:

Start-the-Clock: Is ASN Reliable?

Stop-the-Clock: Can CONFIRM accurately reflect actual in-home delivery date?

business mail measurement4
Business Mail Measurement

Current Status

  • START-THE-CLOCK: Is ASN Reliable?
    • Develop Pilot Test process utilizing CONFIRM Mailers to Assess ASN Accuracy
  • STOP-THE-CLOCK: Can Confirm Accurately Reflect Actual In-Home Delivery Date?
    • Consumer Affairs Analyzing Confirm Data from EXFC Mail Pieces
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Business Mail Measurement

START-THE-CLOCK Status

  • Enlisted 5 to 6 CONFIRM First-Class Mailers
  • Developed Site Visit Protocol
  • Conduct Site Visits in Nov ’02 thru Jan ’03 to Observe:
    • How ASN Data are Compiled and Transmitted
    • USPS Acceptance of Mailing, including Actual Acceptance Date and Time
    • Any Unusual circumstances
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Business Mail Measurement

STOP-THE-CLOCK Status

  • Analyzed CONFIRM Scan Data for EXFC Mail pieces and Compared with PwC Reporter Receipt Information
  • Determined How Often “Last Scan” Matches In-Home Delivery Date
  • Modify CONFIRM Stop-the-Clock “Business Rules” to Improve Predictive Ability
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