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Safe Communities in North America Engaging the Corporate Stakeholder. Donna Stein-Harris Executive Director, Home and Community Partnerships and Initiatives National Safety Council Safe Communities America March 17, 2008 Merida, Mexico. North American Regional Network

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Safe Communities in North America Engaging the Corporate Stakeholder

Donna Stein-Harris

Executive Director, Home and Community

Partnerships and Initiatives

National Safety Council

Safe Communities America

March 17, 2008

Merida, Mexico


North American

Regional Network

Network Facilitators

Safe Communities Canada(Support and Certifying Center)

Safe Communities America(Affiliate Support Center)

Current Members

Brampton, Ontario, Canada

Calgary, Alberta, Canada

Rainy River, Ontario, Canada

Sault Ste. Marie, Ontario, Canada

Brookville, Ontario, Canada

Wood Buffalo, Ontario, Canada

Omaha, Nebraska, USA

Springfield, Missouri, USA

Dallas, Texas, USA

Anchorage, Alaska, USA


Goal

To engage businesses in the development and long-term growth of Safe Communities locally and nationally through a commitment to:

  • Workplace, transportation, home, and community safety

  • On-going support


How do businesses think about safety?


  • Corporate stakeholders understand the positive impact of safety:

    • On employee health and well-being

    • On the bottom line

  • Corporate stakeholders understand that:

    • A safety management system is core to that success

    • A safety management system is comprised of three types of elements

      • administrative and managerial

      • operational and technical

      • cultural and behavioral


  • Corporate stakeholders know that safety:

    • Requires commitment and leadership

    • Requires both reactive and proactive measures

    • Requires continuous improvement


What does the data tell

businesses about safety?


Trends - Overall

Death Rate Indexes (1992=100)

Total U-I death rate* up 18%.

* Deaths per 100,000 population.


On-The-Job Safety Compared to On-The-Job

On-The-Job

146 million workers at risk

4,988 on-the-job deaths

3.7 million disabling injuries

$164.7 billion in costs to society

Off-The-Job

146 million workers at risk

53,200 worker OTJ deaths

9.4 million worker OTJ disabling injuries

$240.3 billion in OTJ costs to society

Source: Injury Facts, 2008 Ed.


North American Totals

  • 64,007 Deaths

  • 14.4 Disabling Injuries

  • $445.5 Billion in Healthcare Costs

    Source: Injury Facts, 2005-2006 Ed.


Making the Case to Support Safe Communities

  • What are the points of intersection?

  • What’s in it for them?

  • What do we want them to do?


Points of intersection with

businesses and Safe Communities?

Safe Communities have:

An infrastructure based on partnership and collaborations, governed by a cross-sectional

group that is responsible for safety promotion

in their community

Businesses have:

An infrastructure that is based ona combinedmanagement and employee leadership and a commitment to work together to promote safety


Points of intersection

Safe Communities have:

Long-term, sustainable programs covering both genders and all ages, environments, and situations

Businesses have:

Operational safety and health programs supported by training and orientation with a high level of motivation


Points of intersection

Safe Communities have:

Programs that target high-risk groups and environments, and programs that promote safety for vulnerable groups

Businesses have:

Built-in hazard recognition, evaluation, and control for all employees


Points of intersection

Safe Communities have:

Programs that document the frequency and causes of injuries

Businesses have:

Systems documentation, assessments, audits


Points of intersection

Safe Communities have:

Evaluation measures to assess their programs, processes and the effects of change

Businesses have:

Evaluation measures and plans for continuous improvement through design and engineering


Points of intersection

Safe Communities have:

Ongoing participation in national and international Safe Communities networks

Businesses have:

National and international business networks, cultural exchange programs


What’s in it for them?

  • Demonstrates their Corporate Social Responsibility

  • Receive recognition for their efforts

  • Reduces healthcare costs

  • Reduces lost productivity

  • Reduces pain and suffering for their employees and their families


Mutually Beneficial Relationship

  • Benefits to Corporate Stakeholder

  • Do the right thing

  • Keep employees safe at work, home, and community

  • Good public identity

  • Increase network and connections

  • Reduce employee healthcare costs

  • Benefits to Community

  • Safer Community

  • Recognition

  • Resources

  • Skill Base/Technical Expertise

  • Increase network and connections

  • Bigger draw to expand community


What do we want them to do?


  • Contact a Safe Communities Affiliate or Certifying Center, or local Safe Community to express interest in their company’s involvement

  • Be a member of the Steering Committee

  • Provide evaluation, data collection, research support

  • Help to adapt company safety activities/processes to community activities/processes

  • Provide financial/budgeting guidance

  • Host a fundraiser


  • Encourage employees and their families to participate in community injury prevention events

  • Get involved in future injury prevention strategic planning activities

  • Take active role in injury prevention events and activities

  • Host training conferences and support international meetings

  • Encourage other businesses to support Safe Communities

  • Encourage Safe Community challenge grants

  • $$$$$$$


Travel and Transport – donated cruise to support monthly safety event

First Data Corporation – Helped to develop an on-line driver education program

Home Instead, Blue Cross Blue Shield – supported elderly falls campaign

Children’s Hospital, Bike Rack, and Kohl’s Department Store – supported Cyclefest

ConAgra– sponsor of Safety

and Health Summit

Omaha, Nebraska


Anderson Fire Equipment – School and Community Demonstrations about fire Safety

Rotary – sponsored safety belt checks

Werner Enterprises, Cabellas, Omaha Steaks - $1,000 each to support safety belt campaign

Dodge dealer – donated car to support same event

Omaha, Nebraska


Thank you!

Donna Stein-Harris

Safe Communities America

National Safety Council

harrisd@nsc.org


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