adventures in web design
Download
Skip this Video
Download Presentation
Adventures in Web Design

Loading in 2 Seconds...

play fullscreen
1 / 17

Adventures in Web Design - PowerPoint PPT Presentation


  • 368 Views
  • Uploaded on

Adventures in Web Design. Kathy E. Gill UW, Department of Communication 1 December 2004. Points to be covered. Monitor settings : effect on page size Readability : line length, line spacing, type size White space Integration of text and graphics Search engine optimization Multi-media.

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Adventures in Web Design' - Mia_John


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
adventures in web design

Adventures in Web Design

Kathy E. Gill

UW, Department of Communication

1 December 2004

points to be covered
Points to be covered
  • Monitor settings : effect on page size
  • Readability : line length, line spacing, type size
  • White space
  • Integration of text and graphics
  • Search engine optimization
  • Multi-media
monitor settings
Monitor settings
  • No such thing as “average” web user. Know your audience
  • Increased resolution -> decreased type size and increased line length
  • Over 40s
  • Remember alternative devices (PDAs, phones, kiosks, etc.)
readability
Readability
  • Function of line length, type size, leading (line-height), type face, type style
  • What can we control on the monitor?
white space
White space
  • What is it? Why do we use it?
  • Chunking/scanning
  • Structured Information Exercise
text and graphics
Text and graphics
  • Balancing act
  • Relative importance
  • Low-resolution of the monitor (72dpi)
  • Bandwidth
  • Readability of links
search engine optimization
Search engine optimization
  • Bookmarkable URLs
  • Titles, keywords, descriptions
  • Becoming recognized source
multi media
Multi-media
  • Flash, Quicktime, WindowsMedia, Real -- how to choose?
    • Mosh - GNN, Mosh - MTV
    • Jib-Jab
    • Movie Trailers
    • Interactive Stories
      • MSNBC Interactives, Terrorism
      • Revlon
      • Amazon
case study
Case study
  • Class project
  • Burke Museum special online exhibit
  • The Burke’s audience
    • Server logs
  • Two designs emerged
  • Integrated into one
ad