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Cross-Cultural Business Communication The CCBC project

Cross-Cultural Business Communication The CCBC project.

Mercy
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Cross-Cultural Business Communication The CCBC project

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  1. Cross-Cultural Business Communication The CCBC project aims at establishing an ICT based environment whereby an international network of institutions/ teachers/ students provides a setting for students to carry out realistic transactions and negotiations between virtual business enterprises. It also provides a platform for practicing business English communication skills, ICT skills and for enhancing students’ ICC skills. Based on an integrated skills approach and process learning methods, the CCBC teaching module - a cross-curricular teaching module - leads the students through near real-life assignments, intertwining business English, Call, ICC with business communication insights.

  2. The CCBC Project structure The CCBC Project Coordination D P I U S B S L E I M S & I H N I A N T G I O N O B J E C T I V E S To set up an international network of institutions/teachers/students WP 1 To develop the CCBC teaching module including BE, ICC, CALL WP2/I To develop the CCBC Student’s Book and Student’s Portfolio To refine the application of the CCBC Web page (Forum, DLE) WP 3 To refine teaching methods & develop the CCBC Trainer’s Portfolio WP2/II Piloting of teaching materials and methods, evaluation WP4

  3. The CCBC Project 1st Phase

  4. The CCBC Project 2nd Phase

  5. The CCBC Project 3rd Phase

  6. The CCBC partnership Ceram Sophia Antipolis, France Gillian Rosner, prof. PARTNER since 2003 ASE, Romania, Dr. Georgeta Ghiga NW MEMBER since 2003 FHS Koblenz, Germany Dr. Laurent Borgmann PARTNER since 2003 ASE, Romania Estera Romelia Stanus, M.Phil. NW MEMBER since 2003 HS Gropius Germany Gary McManama prof. PARTNER Participating 1999 -2003 ASE, Romania Anca Codreanu M.Phil. PARTNER since 2001 ITC Marchetti,Italy Antonella Pedretti Prof PARTNER since 2000 BSSS, India Dr.Jagtar Chawla PARTNER since 1999 BHAK WIEN 13, Austria Mag. Monika Reismueller NW MEMBER since 2003 TT- Kuressaare College,Estonia Riia Nelis, prof. NW MEMBER since 2003 BHAK WIEN 13 Auatria Mag.Inge Koch PARTNER since 1999 UL – FPP, Slovenia Roman Starin engineer WEB MASTER since 1999 TT Tallin, Estonia Mari Uibo, M.Phil. PARTNER since 2000 UP – FHS Neva Cebron, M.Phil. COORDINATIOR Since 1999 KTU - FH, Lithuania Dr.Vilmante Lubiniene NW MEMBER since 2003 GS Godolo, Hungary Roxane Cser, prof. PARTNER Participating 1999-2001 ZWH Switzerland Nick Bell, MA PARTNER Participating 2000-2003 UL – EF, Slovenia Zenja Kansky Rozman, M.Sc. PARTNER since 1999 UZ – EF, Croatia Dr.Visnja Spiljak PARTNER Participating 1999-2000 ZWH Switzerland Tessa Murter, prof. PARTNER Participating 2000-2001 BUES, Hungary Dr.Tunde Dokos PARTNER Participating 2001-2002 BUES, Hungary Reka Jablonkay M.Phil. PARTNER since 2002 UO – EF, Croatia Ljerka Rados, prof. PARTNER since 2000 UP – FM, Slovenia Silva Bratoz, M.Sc. PARTNER since 2002

  7. Transactions 2001/02

  8. Transactions 2002/03 – Group 1

  9. Transactions 2002/03 – Group 2

  10. Transactions 2003/04 – Fast Track 1 & 2

  11. Transactions 2003/04 – Mellow Track

  12. Transactions 2003/04 – Star Track

  13. The CCBC Syllabus Plan INTRODUCTIONS- students, institutions, countries Formal/ Informal registers Giving – getting information Text processing Team building Raising intercultural awareness&Compilation of geo-political data Stereotypes & Cultural identities BE as “lingua franca” Search engines & CCBC Forum National symbols & currencies Setting up a virtual company: assignment of responsibilities and markets Titles & positions Company structure Types of businesses ICC E-mailing Developing a company profile, designing a logo and an advertisement Specialist vocabulary Company’s Vision & Mission Market research Foreign markets HTML applications Transaction chain via email: enquiry, offer, order… complaint, adjustment CCCCC principles Layout & structure of a business letter Trade terms & conditions Electronic dictionaries & model letters collocations Translation strategies Business meetings, negotiations, telephoning, presentations Specialist vocabulary Types of meetings Negotiating styles Structure of presentations Agendas & minutes Business etiquette Compilation of a business report and intercultural observations Structure of reports Feedback & evaluation Rhetoric patterns Tables, charts, graphs ICT skills for presentations

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