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Data Publishing on Web 2.0. Leigh Dodds, Chief Technology Officer, Ingenta [email protected] 1 st February 2007. Social Trends. Spread of Broadband Increasingly ubiquitous connections A generation of “web natives” Living on the web Social networking; blogging; instant messenger

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data publishing on web 2 0
Data Publishing on Web 2.0

Leigh Dodds, Chief Technology Officer, Ingenta

[email protected]

1st February 2007

social trends
Social Trends
  • Spread of Broadband
    • Increasingly ubiquitous connections
  • A generation of “web natives”
    • Living on the web
    • Social networking; blogging; instant messenger
  • Create, not just consume
  • Some hard lessons about data ownership
    • Don’t steal my data; don’t lock me in
business trends
Business Trends
  • Exploit the Long Tail
    • At internet scale even niche communities are very large
    • “We sold more books today that we didn\'t sell at all yesterday, than we sold today of all the books that did sell yesterday.”
        • Amazon employee quoted on Wikipedia
  • Success of web services
    • No need to own the user interface. It\'s your data that they want
  • Users can enrich your data
    • “Harnessing collective intelligence of users”
    • Review and Recommend; Social Bookmarking; Folksonomies
technology trends
Technology Trends
  • The Power of XML
    • Easier to exchange and process application independent data
  • Agile Engineering
    • Incrementally developer your product; short release cycles
    • Continually adapt to user needs
    • “The Perpetual Beta”
  • Maturation of the browser
    • AJAX, CSS, Javascript, Plugins
    • Browser as platform, not just document viewer
web 2 0 features
Web 2.0 Features
  • RSS Feeds
  • Social Bookmarking (“Folksonomies”)
    • Tagging and Categorization
  • Rating & Recommendations
  • Blogging
    • Comments and Discussions
  • Rich User Interfaces (“AJAX”)
    • Close to desktop systems
  • Web Services
web services open data
Web Services & Open Data
  • Publish Raw Data not (just) pages
    • Using “web native” formats like XML, not Excel or PDF
  • 328 Web services listed on ProgrammableWeb.com
    • Photo sharing; calendars; messaging; blogging
    • File storage; ecommerce; advertising; search
  • “Mashups”
    • Remixing Data to Create New Applications
summing up
Summing Up
  • Web 2.0 more than just hype
    • Culmination of a number of web trends
  • Importance of Open Data
    • Allows communities to assemble unique tailored applications
  • Importance of Users
    • Seek and create network effects
  • Browser as Application Platform
    • Huge potential for new kinds of web applications
slide36

Practical Advice

  • Embrace Deep Linking
  • Clean, Reliable URLs
  • Avoid An Arms Race
  • Embrace Open Data
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