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Xtrema Cookware Achieve a 19% Uplift in Customer Retention Case Study

Zinrelou2019s loyalty rewards program has given Xtrema cookware an excellent platform to make users return for more purchases.

LoyaltyRewards
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Xtrema Cookware Achieve a 19% Uplift in Customer Retention Case Study

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  1. XTREMA COOKWARE ACHIEVES A 19% UPLIFT IN CUSTOMER RETENTION S U C C E S S S T O R Y Zinrelo’s loyalty rewards program has given Xtrema Cookware an excellent platform to make users return for more. Xtrema Cookware offers an excellent selection of skillets, braisers, saucepans, stock pots, Dutch ovens, cookware sets, bakeware bowls and other products to make cooking at home more enjoyable. All Xtrema cookware is constructed from 100% pure ceramic which has inert and non-reactive qualities. THE CHALLENGES 1. Having a world class range of products was not enough to make Xtrema Cookware customers return to buy more. 2. Bolster sales during their typically slow months.

  2. S U C C E S S S T O R Y THE SOLUTION While evaluating the loyalty program platform they were looking for a solution that could easily integrate with their Shopify cart. Zinrelo offered them a program that was simple to install and easy to customize as per their brand requirements. Their tier-based loyalty program titled ‘Xtrema Rewards’offers users an opportunity to earn points for different activities namely purchase on website, review on website, social sharing etc.

  3. S U C C E S S S T O R Y THE RESULTS 19% 12.8% 19% Uplift in Retention 12.8% Dormant Users were Reactivated Only 16% of the purchasing customers were returning for the 2nd purchase. The loyalty rewards program helped them improve customer retention. Offering customers increased incentive to come back and make a second purchase, increasing the likelihood of becoming a long-term repeat customer.

  4. “We are thrilled to have partnered alongside Zinrelo to launch our first ever customer rewards and loyalty program. It was easy to implement, and our customers love it. Thanks for a fantastic product!" Patrick Bergstrom Marketing Director Xtrema cookware zinrelo.com info@zinrelo.com +1 650 701 7759 Request a Demo 177 Park Ave, Suite #200, San Jose, CA 95113

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