Do you think grizzly bears should be reintroduced in the Selway Bitterroot Ecosystem in the State of Idaho?. _______Agree _______Disagree. Key Concepts. Attitudes Classical, Operant, Observational Elaboration Likelihood Model. Attitudes. What is an attitude?
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Do you think grizzly bears should be reintroduced in the Selway Bitterroot Ecosystem in the State of Idaho?
How a person responds to the world; favorable or unfavorable manner (+, -). A persons general predisposition to evaluate other people, objects, and issues favorable or unfavorably.
A person’s attitude influences the way in which he or she responds to the world.
Attention-how we notice things
Behavior-persons actions because of attitude
Contain an evaluative component:
Positive or negative
Wolves do not belong in Idaho, they are bad!!
Small, frequent and low intensity fires are good for ecosystem health!!
I think global warming is the most serious environmental problem in the world today!!
Do you think natural resource managers at a federal level are trying to change the public’s attitudes about management strategies for our public lands?
Examples: Ecosystem Management, Prescribed Fire, Endangered Species Recovery, Forest Health Initiative
How are attitudes formed?
Classical-Child overhears continued responses begins to associate subject with negative or positive responses
Operant-Child is reinforced by authority figure
Observational-Watching the behavior of someone or something else
Should grizzly bears be re-introduced in Idaho?
Indirect Methods--Observe Behavior
When people have weak attitudes or non-attitudes
Low experience or low knowledge of a topic or fact
Attitudes are “Beliefs +Evaluation”, so changing beliefs may change attitudes.
So What?Are we in the midst of a scientific revolution in how we view and manage natural resources?
Wise Use Movement