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News Media - PowerPoint PPT Presentation


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News Media Functions of the Mass Media Reporting the news Interpreting the news Influencing citizen’s opinions Setting the agenda for government action Socializing citizens about politics History of the Press Early newspapers were sponsored by parties

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Presentation Transcript

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Functions of the Mass Media

  • Reporting the news

  • Interpreting the news

  • Influencing citizen’s opinions

  • Setting the agenda for government action

  • Socializing citizens about politics


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History of the Press

  • Early newspapers were sponsored by parties

  • New York Sun, nonpartisan, for-profit newspaper

    • Beginnings of “Yellow Journalism”

  • Changes in technology led to changes in journalism as well


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Contemporary Media

  • Print Press (thousands)

  • Electronic Media -- radio and tv

  • Impact on government and politics

  • Change in electronic media

    • competition w/three major networks


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Covering Politics and Government

  • Presidency -- most coverage

  • Congress -- more difficult to cover

    • Concentrate on: Leaders of both parties; key committee chairs (if subjects related), local media focus on local reps.

    • Coverage of hearings (Watergate, Campaign Finance)

  • Courts


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Watergate and Beyond

  • Watergate

  • Increase in investigative reporting

  • Character issue of politicians

  • Ideological bias?


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Media’s Influence

  • Sway uncommitted

  • More impact on issues removed from individuals

  • Helps determine what to think about (agenda setting)


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Government Regulation

  • Print media not as highly regulated

  • Creation of the FCC

  • Telecommunications Act

  • Content Regulation

  • Censorship


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Interactive Lecture(if time permits)

  • How many of you read the newspaper regularly?

  • How many watch TV news regularly

  • How many read a news magazine?

  • What is the difference between TV news and newspaper/magazine news?


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Interactive Lecture (con’t)

  • What topics seemed to be the key news items?

  • How long did each key item get covered?

  • What biases could be noted on the part of the reporters or anchors?

  • What was the impact of commercial interruptions?


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