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How do we put ecotourism into practice locally
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Certificate in Ecotourism with Sligo IT 70 Graduates .Certified Fetac. ... Greenbox Ecotourism Label practical 8 days to fill application. ...

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How do we put ecotourism into practice locally

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How do we put ecotourism into practice locally l.jpg

How do we put ecotourism into practice locally?

Think global, act local


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Ecotourism

conserves the environment

Sustainable Tourism

minimises adverse impacts


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  • Green Box Developing an Ecotourism Destination in 3 ways .

  • 1. Product Development -Grant Incentives –with Environmental Standards/Training as Condition .

  • 2.Network of Businesses 120 –who benefit from

    shared training/Networking / advocacy role.

  • 3. Marketing and Branding a rural product of high International standards .


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Training

  • Design for the end user – owner manager –who will be implementing the project.

  • Listen to them when designing suitable Times/venues. Use Language that is understood.

  • Pick Trainers from the real world –who have done things not trained about how to !

  • Do not always listen to funders!

  • Do not wait for Policies to emerge- help shape them.

  • Certification does not always matter to end user .


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Training Delivered 2004-2008

  • Certificate in Ecotourism with Sligo IT – 70 Graduates .Certified Fetac .

  • Eu Flower Training /Sustainability for Business.

  • Leave no Trace – train the trainer .

  • Greenbox Ecotourism Label – practical 8 days to fill application .( Fetac Certified )

  • Business Training – web/pr /finance / Guiding /sustainable landscaping/Digital photography for web .

  • Peace and reconcilation .


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Certification & Standards

  • What are the strengths of the Flower

  • Strong on renewable /energy efficiency 11% Cheaper Commercial Rates for our members

  • Strong on biodiversity

  • Flexible for different accommodation types

  • Strong on record keeping/actual cost savings

  • Sits reasonably well with other quality ratings

  • Good focus on involving guests

  • Involves staff


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The Basic Rules of a Certified Ecotourism Product

  • Has to be delivered in an environmentally friendly way (waste, green purchasing, avoiding environmental impacts

  • It has to be based in nature and allow visitors to have a personal experience of nature

  • Has to involve some kind of education/interpretation (of nature)

  • The product has to include a bit about local heritage and culture

  • The product has to be marketed responsibly

  • The promoter has to contribute to conservation

  • The promoter has to show that they are benefiting the local Greenbox community


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  • Types Ecotourism Experiences

  • Eco retreat at Yoga Centre

  • Orchard Acre Farm –willow weaving

  • Wilderness Therapy

  • Film making, photography Course on Environment

  • Walking & Relaxing

  • Canoe& Bike Trails


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A sampling of eco-labels around the world

EPEAT

B

B

Where is Irelands eco label..

Nordic Swan


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“Green” standards for accommodation providers

Method of managing your use of energy, waste, water

European Environmental Management System (EMS)- The EU Flower

A structured approach to reducing the Carbon Footprint of your business


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How Greenbox got 24 EU FlowerEco Labels

  • Best practice/Case studies/Good advice /supply advice for all supplies

  • Quality Mentors Managed by very dedicated

    Staff member of Greenbox

  • Familiarisation trips/ pre audit inspection .

  • Sharing what works well and what isn't working!

  • A dedicated group of accommodation providers

  • Many of which carried out these practices before training


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Training & Mentoring

Delivery to Small Businesses

Listen to their needs deliver training at right level/time/venue.

4 mentors employed to deliver the Emu Flower Eco label

(Technical Environmental advise)

Key qualities Skills Mentors – Experience of Audits/ Advice

/ Business Start ups/

Clear Communication Skills / Motivation experience

Unbeaucratic /User Friendly/Hands on training.

Tourism Marketing for many members first time involved with

tour operators/journalist /

Packaging Training.

Attending Consumer/trade


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Keeping it simple

  • Complicated schemes can be simple & accessible if worked in the right way

  • Our aim is to ensure that tangible benefits are actually delivered on the ground

  • Finding the simplest route to achieving certification for your business is a priority

  • Development of useful products can really help

  • e.g. Info books for guests, training manuals for staff, Record keeping systems.


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Network based training

  • Learning together-sticking together

  • New contacts and friendships

  • Keeping training informal and fun

  • Improving image and exposure for your business

  • Developing capability

  • Creating a pool of intellectual capital within the group

  • Mutual support and collaboration

  • Encouraging best practice

  • Creating confidence

  • New business opportunities

  • Flow of ideas


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The future

  • Progress from all national levels

  • Failte Ireland – Environmental action plan/Unit .Recognition of standards.

  • Tourism Ireland

  • NITB .

  • www.change.ie Govt Climate Change Campaign across each dept .

  • Sligo IT – New degree EcoTourism

  • Certificate in Green Event Management


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National funded network with Blue Book members 45 Hotels

8 started EU Flower.

Looking Online Training resources

Further development

Of resources and working with other

Tourism groups

-Bed Breakfast / Vintners /Self Catering.


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