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To gain feedback from the Chinese Community on the service we offer and how it could be ... of the Chinese Community in Cambridge, and Chinese culture generally ...

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Chinese Cambridge

17th-19th October 2002


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Aims

  • To promote the library and all its services to the 2,500 members of the Chinese Community in Cambridge, involving all age groups

  • To gain feedback from the Chinese Community on the service we offer and how it could be improved for them

  • To showcase some aspects of the Chinese Community in Cambridge, and Chinese culture generally


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Promoting the library

  • 1,020 extra visitors to the library

  • 25-30 new members

  • 20 “Chinese” Bookstart Bags given out

  • 75-80% adult Chinese stock loaned

  • 50-60% children’s stock loaned

  • 10-12 volunteers for Reminiscence Project


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Reaching all age groups

  • Babies attended for their Bookstart Bag

  • Whole families came to events

  • Children attended for Storytime

  • Chinese School organised their children to attend

  • Chinese students and scholars came from the University


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Feedback from the Community day

  • Questionnaire produced – but as not translated not used extensively – main message more books in Chinese please!

  • Anecdotally it was suggested that Sunday opening would be popular with Chinese families

  • Stock for older people particularly needed – large print and audio books suggested

  • Need list/catalogue of our stock in Chinese


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Showcasing the community day

  • High profile nationally known painter – display of work and demonstrations

  • Local displays – e.g. Chinese School, Chinese Community Association

  • Information desk staffed by Chinese volunteers

  • Lion Dance launch event

  • Display to link with Reminiscence event


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Learning for the service: Planning day

  • Enthusiastic community contacts vital for success

  • Involvement of all library service teams and agencies within the building

  • Planning time not underestimated

  • Consider catering arrangements

  • Learning Centre involvement could have been improved


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Learning for the service : developing professional skills day

  • Opportunity to make links and examine practice region and nation wide

  • Research opportunity for the future – Mark Lum

  • Assistance from Chinese Librarian Support Group


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Learning for the service: partnership day

  • Make contact with potential partners – inside and outside County Council

  • Maintain contacts and plan future outreach

  • Offers of help with translation for the future

  • Reminiscence project funded by City Council – good example

  • Excellent support from partners – both monetary (“Awards for All” funding), other resources or sponsorship and time


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Learning for the service:stock day

  • Regularly enhance stock

  • Cataloguing in Chinese

  • Health (and Benefit) information in Chinese easy to obtain

  • Connexions material in Chinese well received

  • Raising our awareness of what is available


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Learning for the service:stock day

  • Does the % of budget for stock match the % of the Chinese Community (2%?)

  • Continue to highlight stock in other languages

  • Importance of good displays

  • Involving others in stock selection

  • Culture of donations

  • Need help with existing stock

  • Which magazines and newspapers to buy?


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Learning for the service: marketing and publicity day

  • Value of targeting specific groups

  • Value for all customers for learning/information

  • Good publicity – 2 newspaper articles, articles in Chinese press, 2 radio interviews and TV news item

  • Attendance of V.I.P’s

  • Raising library profile in academic community


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Learning for the service: marketing and publicity day

  • Value of targeting specific groups

  • Value for all customers for learning/information

  • Good publicity – 2 newspaper articles, articles in Chinese press, 2 radio interviews and TV news item

  • Attendance of V.I.P’s

  • Raising library profile in academic community


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Learning for the service: day

  • Further visits as a result

  • Need for library to look attractive (including foyer)

  • New members for the service and Doorstep

  • Balloons and stickers very popular

  • Family groups came to join in with the quiz, stories etc

  • Visitors spending at least half a day in the library


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Learning for the service: training day

  • Staff training in cultural awareness

  • Raising staff awareness of local ethnic communities

  • Registration process – staff need help to overcome language barrier and communities need information on how to join and have membership prepared in advance of their visit to the library

  • Language Line training


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Parents as Partners Conference day

  • Using skills of parents and grandparents

  • Building strong alliances for the future

  • Using reminiscence work for generations to learn from each other

  • Valuing older people’s experiences

  • Making the service more relevant

  • Involving the users

  • Learning for everyone


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