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Kris Chang MIS510 2/4/2008 - PowerPoint PPT Presentation


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Kris Chang MIS510 2/4/2008. Agenda. Introduction Business Model Architecture Technological Innovation Features Demo Sample Code Resources & Tips. Introduction. How did it all begin? What did we want to do? One stop shop for dogs How did we do it? Created a Business Model

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Kris Chang MIS510 2/4/2008

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Kris Chang

MIS510

2/4/2008


Agenda l.jpg
Agenda

  • Introduction

  • Business Model

  • Architecture

  • Technological Innovation

  • Features

  • Demo

  • Sample Code

  • Resources & Tips


Introduction l.jpg
Introduction

  • How did it all begin?

  • What did we want to do?

    • One stop shop for dogs

  • How did we do it?

    • Created a Business Model

    • Spider, Mine, and integrate


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Business Model

1. Target Customers

- Users who are dog lovers

- Users who like to browse online

- Users who like to interact with people online

2. Potential Business Partners

- Dog shelters

- Online dog product retailers

- Dog breeders

- Private sellers


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Business Model

3. Financial Opportunities

- Venture Capital

- Service fee from sellers

- Advertisement:

5 cents/click



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Technological Innovation

  • Web Mining

    • Spidered information Websites.

    • Spidered videos from YouTube

  • Text Mining

    • Parsing HTML

  • Data Mining

    • Clustering: K-means

    • Similarity functions


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Features

  • Integrated:

  • Provide overall breed information

  • Useful functions for dog buyers

    • Search dogs by location

    • Useful information: Expensive breeds, and average price for each breed

    • A friendly environment for dog research


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Features

  • Useful functions for dog sellers

    • Price suggestion

  • Recommendation for dogs

    • Entering requirements; get recommended breeds

    • After recommended breeds, further find listings

  • Online network

    • Provide forum functions for all dog lovers



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Sample Code

  • Google Maps:

    • http://code.google.com/apis/maps/documentation/examples/index.html

  • Google AdSense:

    <script type="text/javascript"> <!–

    google_ad_client = "pub-1459636306418722";

    google_ad_width = 468;

    google_ad_height = 60;

    google_ad_format = "468x60_as";

    google_ad_type = "text_image";

    google_ad_channel = ""; //-->

    </script>

    <script type="text/javascript“src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> function IFRAME1_onclick() { }

    </script>


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Resources

  • Good Site Design

    • http://www.freewebtemplates.com

    • http://www.oswd.org/

  • Microsoft Software available via MSDN

    • SQL Server 2005

    • Visual Studio 2005

  • API Info

    • http://www.programmableweb.com/


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Tips to Success

  • Start Early!!

  • Come up with a good Business Model

  • Professional Site Design

  • Leverage your Teammates

  • Be Innovative



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