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American Government and Politics Today . Campaigns, Nominations, and Elections. The Candidate. Who are they? How do they run? What are the eligibility criteria? What are the typical demographics?. Campaign Organizations. Campaign organizations Keys to Success Charisma Smiles

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American government and politics today l.jpg

American Government and Politics Today

Campaigns, Nominations,

and Elections


The candidate l.jpg
The Candidate

  • Who are they?

  • How do they run?

  • What are the eligibility criteria?

  • What are the typical demographics?


Campaign organizations l.jpg
Campaign Organizations

  • Campaign organizations

  • Keys to Success

    • Charisma

    • Smiles

    • Appearances

    • The Issues

    • Incumbency

  • Campaign Staff


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The 21st Century Campaign

  • Decline of Personalized Campaigns

  • Party-centered versus Candidate-centered.

  • Consultants and Campaign Strategies

    • Fundraising

    • Endorsements

    • Speaking engagements

    • Grass roots

    • Media and Advertising


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A Winning Strategy

  • Preserving the Base

  • The Undecided Voters

    • Image

    • Issues


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A Winning Strategy

  • The Tactics of Winning

    • Issues

    • Negative Campaigning

    • Bread and Butter Issues

    • The Unexpected


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Key Campaign Techniques

  • Television

  • Television and Debates

  • Packaging a Candidate

  • Professional Managers

  • Polling

  • News Media


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Key Campaign Techniques

  • Television

  • Television and Debates

  • Packaging a Candidate

  • Professional Managers

  • Polling

  • News Media


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Key Campaign Techniques

  • Television

  • Television and Debates

  • Packaging a Candidate

  • Professional Managers

  • Polling

  • News Media


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Presidential Campaigns

  • Primaries

  • National Convention

  • General Election

  • The Electoral College


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Presidential Campaigns

  • Primaries

  • National Convention

  • General Election

  • The Electoral College


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Presidential Campaigns

  • Primaries

  • National Convention

  • General Election

  • The Electoral College


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Presidential Campaigns

  • Primaries

  • National Convention

  • The Electoral College


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Conducting Elections

  • Casting your Ballot

  • Voter Fraud

  • Voting Eligibility Requirements


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Financing Campaigns

  • The Cost

  • Regulating Donations

    • Soft money

    • Foreign contributions

    • Disclosure Laws


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Federal Campaign Financing Regulation

  • Buckley v. Valeo

  • Public Financing

  • Spending limits

  • Disclosures

  • Federal Election Commission


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The Actual Cost of Campaigns

  • Congressional races

  • Senate races

  • Governor races


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Funding Sources

  • Political Action Committees

  • People

  • Wealthy

  • Fundraisers



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Voter Turnout

  • Traditionally low


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Factors that Influence Turnout

  • Age.

  • Education

  • Minority status

  • Income

  • Party competition



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