Expanding Your Brand Through Live Concert Webcasting Spring 2010 Strategic Brand Expansion Through Live Concert Webcasting BeyondLive uses proprietary analytical tools and leverages industry know-how to identify the right artists for your targeted demographics.
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Expanding Your Brand Through Live Concert Webcasting
Strategic Brand Expansion Through Live Concert Webcasting
BeyondLive uses proprietary analytical tools and leverages industry know-how to identify the right artists for your targeted demographics.
We produce live concert webcasts of well-known artists from leading venues to deliver your brand message to a global online audience.
As presenting sponsor, concerts are streamed online through a fully-customized player designed specifically for your website or a unique site developed just for this event.
Your message is delivered pre-show, day of show and post-show, resulting in millions of minutes of direct brand exposure with highly targeted, engaged consumers.
BeyondLive combines 25+ years of experience in live event production, significant music industry relationships, proprietary information systems and leading-edge streaming technology to deliver a revolutionary new consumer engagement platform.
Artist Targeting Consultation
Targeted Demographic Segments
Overall Message / Vibe
Analytical Input to Determine Ideal Artist Matches for Brand
Targeted Geographic Regions
BeyondLive will meet with your marketing team to gather information in order to better understand your customer demographics, your targeted geographic focus and also the overall brand message you wish to communicate.
The Artist Filtering and Selection Process
700,000 being tracked
Select filtered artists
Our value is in applying our analytical models and industry know-how to identify the right artists for your brand and targeted customer base.
Live Event Production & Distribution
BeyondLive transforms a concert played before a few thousand fans in a local venue into a global online branded entertainment event witnessed by hundreds of thousands of viewers actively engaged with your brand.
The Traditional Approach
Traditional marketing channels such as magazines, billboards and TV spots offer no interaction with the consumer, minimal demographic targeting and limited ability to control the viewing environment…and that’s if the ad is seen at all.
The BeyondLive Approach
Uninterrupted brand exposure in controlled marketing environment
Brand association with selected artists
Direct engagement with consumers in targeted demographic
Real-time peer-driven community interaction
Alternatively, for the price of a single full-page magazine ad, consumer brands can utilize BeyondLive’s peer-driven engagement platform to reach a targeted global audience in partnership with the world’s most popular bands.
Multiple Brand Message Opportunities
Do you want to expand the reach of your brand to a highly-targeted, engaged group of consumers…and do so in partnership with some of the world’s leading artists?
This is what BeyondLive offers. Let us develop a program specifically tailored for your brand.
Chief Executive Officer