The Need. Every year over 17 million children received medical care through Children’s Miracle Network hospitals. The need is great…Children’s Miracle Network hospitals provide $2.5 billion in uncompensated (charity) care each year!.
Every year over 17 million children received medical care through Children’s Miracle Network hospitals. The need is great…Children’s Miracle Network hospitals provide $2.5 billion in uncompensated (charity) care each year!
In tough economic times, donations for nonprofit are more difficult to obtain.
One solution – Coupons for Miracles
Now consumers are empowered through their coupon useage and savings to support Children’s Miracle Network.
No donations are required.
Print brand coupon offers online free of charge
Redeem coupons at local retailers
Generate funds for Children’s Miracle Network with each redemption
Coupons for Miracles
Everyone benefits! Everyone wins!
Supporters select coupons.
Health, fitness and nutrition links.
Meal Ideas, Product Usage
Children’s Miracle Network raises funds for more than 170 children’s hospitals. Compassionate organizations, media partners and individuals unite with Children’s Miracle Network hospitals to help sick and injured kids in local communities. Donations to Children’s Miracle Network create miracles by funding specialized medical care, research and education that saves and improves the lives of children near you.• Number of Children’s Miracle Network hospitals: 170• Number of patient visits each year: 17 million• Total amount raised since 1983: $3.4 billion• $ raised for Children's Miracle Network hospitals in 2007: $237,783,357• Number of corporate sponsors: 85• Number of radio partners: 340• Number of television partners: 110
Coupons for Miraclesrelies on the critical mass of coupon content to engage
consumers, drive traffic to retailers and sustain traffic for the Coupons for Miracles
Brand partners are provided free Coupons for Miraclesmicrosite links as well
as their coupon presence on the CouponsforMiracles.orgdestination site
The brand expense is $ 0.50 per coupon redeemed (cost per product moved)
50% of the media charge to brand partners for coupons redeemed goes directly to
Children’s Miracle Network ($ 0.25)
Brands purchase blocks of coupon redemptions not on distribution or coupons printed
Redemption expected to exceed 10%
Coupons for Miraclesprovides distinct benefits to brand partners!
Coupons for Miraclesprovides innovative opportunities for retailers…
a program that actually drives traffic through co-branding opportunities!
Coupons for Miraclesprovides enhanced opportunities for media partners!
Brand Coupon Network (BCN) provider of the coupon technology for Coupons for
Miracles, provides online coupons conforming with standards suggested by the
ACP (Association of Coupon Professionals) JICC (Joint Industry Coupon
Committee) and the UCC (Uniform Code Council).
Coupons go from Cart to Print without being displayed on the end-user’s monitor
Extended UCC /EAN 128 bar code with the capability to include the GS1
An indigenous household ID on every coupon to help identify duplication or copying
Consumer ID embedded on each coupon including age and zip code
BCN logo embedded on every coupon printed for easy identification
All coupons are in 4 color to help identify duplication
Brand Coupon Network’s technology complies with guidelines of CMS and NCH
requiring only a “one count” scan at point of clearing
Consumer/supporter e-mail addresses for Coupons for
Gender, age, family size
Other areas of consumer interest such as electronics, sporting goods, travel,
equipment, automobiles, dining, etc…
Reach loyal supporters with consumer relevant promotions
Opportunity to up sell, cross sell, better promote
The data obtained is on supporters, not just consumers, who are engaged to help
Children’s Miracle Network.
Data availability subject to critical mass. Pricing negotiable.
Partner Consumer Relationship Marketing
CRM (Consumer Relationship Marketing) departments can tap into a wealth of information through data provided:
Standard Charter Pricing for Coupons for
Microsite Set Up fees $ 2,500 Waived
Destination Site Set Up fee $ 2,500 Waived
Initial Offer Set Up $ 1,500 Waived
Additional Offer Set Up $ 500 Waived
Price per Redemption-only $ 0.50 the only cost
Charter brand benefits are provided to partners enrolling
in the initial Spring of 2009 launch
FSIs for Coupons for Digital FSIs Children's Miracle Network
Sunday Supplements Online Coupons Coupons for Miracles
Avg. $ 4.00 cpm $ 0.10 per print out NO Distribution charge
Charge for redemption only
1/2 % redemption 12% redemption 12% redemption
______________ ________________ _______________
$ 0. 80 media cost $ 0.83 media cost $ 0.50 media cost
($ 0.25 of this $ amount goesto
Children’s Miracle Network)
Coupon Media Cost Comparison
Coupon media cost - cost per product moved:
With Coupons for Miracles, the consumer immediately receives the FULL FACE VALUE of the coupon and ($0.25) goes to Children’s Miracle Network every time a coupon is redeemed.
(These are the pure media costs for each product moved through each coupon distribution method.)
Reduced distribution cost/ for Coupons for
Pay for Redemption Only - no upfront expenses for distribution and advertising
Resolved budgeting issues – expenses are paid after redemption
Targeted mom/family-centric exposure
Brand Partner Benefits
There are distinct advantages for CPG partnering!
Next Steps for Coupons for
Brand Coupon Network for Coupons for
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