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Will You Have a Job in 2010? Art Wolinsky Technology Director Online Internet Insitute http://oii.org awolinsky@oii.org Ferdi Serim Editor Multimedia Schools Magazine http://www.infotoday.com/MMSchools/ ferdi@learning.centrinity.com Sometimes you are in the wrong place at the right time.

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Will You Have a Job in 2010?

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Will You Have a Job in 2010?

Art Wolinsky

Technology DirectorOnline Internet Insitutehttp://oii.orgawolinsky@oii.org

Ferdi Serim

EditorMultimedia Schools Magazine http://www.infotoday.com/MMSchools/ferdi@learning.centrinity.com

Sometimes you are in thewrong place at the right time.

Eilif Trondsen - Director of Learning on Demand - SRI Consulting

Harris Liebergot - Director Information Technology and Applications Office - Department of Commerce

Wayne Hodgins - Futurist - Autodesk Software

Dr. Peg Maddox - Director of World Wide Education - Cisco

Nine executives from major corporations


Pressure to Change

Social Values Have Changed

The Economy Has Changed

The World Has Changed

Our Knowledge of Learning Has Changed

Children Have Changed


Is there evidence that technology improves student performance?

Crest, when used in a conscientiously applied program of oral hygiene, helps prevent tooth decay.

Vicki Smith Bigham of Bigham Technology Solutions

Growing Up Digital

Baby Blues

Used with Permission©King Features Syndicate


Teachers must change from the sage on the stage to the guide on the side.





The system must change so that the teachers can become the guide on the side.

Reality Check...

Used with Permission © UFS/NEA Syndicate

Change can be...

As Slow as Molasses in January

Change can be...

As Fast as Molasses in January

Boston, January 15, 1919

  • 58 feet high by 90 feet wide cast-iron tank

  • 2.5 million gallons of molasses

  • 15 - 30 feet high

  • 25-35 miles per hour in the area around the tank

  • Killed twenty-one people and injured an additional 150.

  • Overfilled

  • Faulty Design

  • 38 degree temperature swing

When has education changed as fast as molasses in January?


Why is business to business eLearning attractive?

  • Cuts costs dramatically

  • Teaches skills

  • Disseminates knowledge efficiently

  • E-learning is engaging

  • It can determine what the students know and focus on teaching what they don't.

  • 20% of corporate training took place electronically in 1999, that number will double by 2003.

  • $11 billion business by 2003

Why might business be interestedin educating our children?

  • Education represents 6 percent of the U.S. economy

  • $62.5 billion goes for corporate training.

  • $772 billion over all

  • The lines between traditional education and corporate training are starting to blur.

  • Home schooling and vouchers are on the rise and on the horizon.



The eLearning Plan






Emp. retention







Creating learner accountability for results



Establishing the foundation


Learning Outcomes


Time to competency




Wayne Hodgins - Strategic Futurist - Learnativity.com

Not the Same Old Game

"Anything that can be done in the classroom can be done on the Web. E-learning can be ordered and delivered online, anyplace, anytime. Students can take a course with them on an airplane or to the beach in a laptop. They learn at their own pace."

Elizabeth Tomaszewicz, president and CEO of Teach.com

E-learning is Just a Buzz Word

“E-learning is just a buzz word because it is new. When they just call it learning, we will know we were successful.”

Wayne Hodgins, AutoDesk Futurist

Overhype and Underhype

"This e-learning trend is being overhyped today and underhyped for its impact on our future. E-learning will become a routine part of our lives in the future.”

Clark Aldrich, an analyst with Gartner Group in Stamford, Conn.

  • A Few of Players

  • Cognitive Arts - Roger Schank - http://www.cognitivearts.com/Developed courses for Columbia|http://www.as.columbia.edu/exec/guest/homePage.cfm$11 million last year

  • NETg - http://www.netg.comOffers 600 multimedia online courses$130 million last year

  • Teach.com - http://www.teach.com$6.2 million in 1999

And the list goes on…

General Electric and some other corporations have switched entirely to e-learning.

Autodesk - 2600 online courses

Cisco - Employees are responsible for their own training

Last year, 92 percent of major corporations began testing Web-based learning.

Getting to Learner-centric










Creating learner accountability for results



Establishing the foundation




Wayne Hodgins - Strategic Futurist - Learnativity.com

Serious Play: Simulation for Innovation

Michael Schrage




From Commodities to Experiences

David Thornburg

  • Commodities - Coffee Beans $.01

  • Goods - Coffee $. 10

  • Services - McDonalds Coffee $1.00

  • Experiences - Barns and Nobel Coffee $2.00

Arthur C. Clarke said...

Before you become too entranced with gorgeous gadgets and mesmerizing video displays, let me remind you that information is not knowledge, knowledge is not wisdom, and wisdom is not foresight. Each grows out of the other, and we need them all.

How are we doing?

At least 60 percent of American universities are offering some course work online.

University of Pheonix - http://www.phoenix.edu/

90 campuses across the country

…or all Internet

Cardean University - http://www.cardean.com/

University of Chicago, Carnegie Mellon, Stanford, London School of Economics and Political Science, Columbia School of Business

What can schools do?

The SIMS and Tom Snyder

Soda Constructor

Web based learning


Local Communication and Collaboration

Build your world and meet your neighbors

  • The real power of the web is not in the information stored online

  • People are the real power of the Internet

    • Mailing Lists http://www.topica.com/

    • http://edweb.gsn.org/lists.html

    • Ask the Experts

Using the Web with Students

  • Use it to support what you already do well

  • Don’t reinvent the wheel

  • Start with Kathy Schrock’s pageshttp://discoveryschool.com/schrockguide/

  • Pac Bell’s Blue Web’Nhttp://www.kn.pacbell.com/wired/bluewebn

Designing Goal-based Web Activities

  • Design with goals in mind

  • Who knows the content or motivation your students need better than you?

  • Working the Web for Educationhttp://www.ozline.com/learning/theory.html

  • Filamentalityhttp://www.kn.pacbell.com/wired/fil

  • Web-and-Flow


Selecting the Activity

Selecting the Activity

  • Openly explore a topichttp://www.kn.pacbell.com/wired/China/hotlist.html

  • Helping students acquire knowledge or getting students to care more about the topic suggests Treasure/Knowledge Hunthttp://www.kn.pacbell.com/wired/BHM/hunt.html

  • If you want to add affective connections try a subject samplerhttp://www.kn.pacbell.com/wired/China/sampler.html

Advanced Goal-based Design

  • Reflective or metacognative writinghttp://www.web-and-flow.com/members/awolinsk/migrants/reflector.htm

  • WebQuests are the prototype for web based transformational curriculumhttp://edweb.sdsu.edu/webquest/webquest.htmlhttp://www.ozline.com/webquests

  • The first WebQuest published to general use remains the standard. Searching for China by Tom Marchhttp://www.kn.pacbell.com/wired/China/ChinaQuest.html

Pursuing Transformation

  • It's not easy to prompt higher-order thinking

  • Older students are no better prepared for change than teachers

  • Prompting transformative thinking seems an unnatural act

  • WebQuests are use a two stage process: first we help students develop expertise, then we foist them into a scenario that forces new use of that expertise

Taking Off the Training Wheels

  • As you use things like WebQuests you develop your coaching skills.

  • Teacher centric learning becomes student centered.

  • Focus on metacognition builds student skills

  • Students become problem solvers and take learning into their own hands as in the greatest WebQuest I never plannedhttp://www.srsd.org/etajima


  • Students crowd e-classrooms - Howard Wolinsky http://www.suntimes.com/output/business/edu01.html

  • Learnativity - http://www.learnativity.com

  • Wiley, D. A. (2000). Connecting learning objects to instructional design theory: A definition, a metaphor, and a taxonomy. - http://reusability.org/read/chapters/wiley.doc

  • Chitwood, K., May, C., Bunnow, D., & Langan, T. (2000). Battle stories from the field: Wisconsin online resource center learning objects project. - http://reusability.org/read/chapters/chitwood.doc


Stanford Research Institute http://www.sri.com/index.html

SRI Consulting Business Intelligence


National Institute of Standards in Technology


Autodesk eLearning Store


Cisco eLearning Center



Kathy Schrock - http://discoveryschool.com/schrockguide/

Pac Bell Blue Web’n - http://www.kn.pacbell.com/wired/bluewebn

WebQuests - http://edweb.sdsu.edu/webquest/

3D Writing - http://oii.org/3d

Information Literacy - http://www.ala.org/aasl/ip_nine.html

ISTE NETS - http://cnets.iste.org/index.html


Southern Regional School District - http://www.srsd.org

NCREL Pathways - http://www.ncrel.org/sdrs/pathwayg.htm

Online Internet Institute - http://oii.org

Ozline.com - http://www.ozline.com

Web-and-Flow - http://www.web-and-flow.com

Filamentality - http://www.kn.pacbell.com/wired/fil/

Examples of Teacher Work

  • Mr. Rahn’s Math Pages - http://rahn.20m.com/

  • Pinelands WebQuest - http://www.web-and-flow.com/members/rtramont2/njpinelands/webquest.htm

  • Manifest Destiny WebQuest - http://www.web-and-flow.com/members/cnolan/manifestdestny/webquest.htm

  • Genetics WebQuest - http://www.web-and-flow.com/members/bmannlei/geneticdisease/webquest.htm

  • French WebQuest - http://www.web-and-flow.com/members/lkovalak/france/webquest.htm

  • Body Systems Knowledge Hunt - http://www.web-and-flow.com/members/bmannlei/anatomy/hunt.htm

  • Exponents Collaboration - http://www.web-and-flow.com/members/khaines/expohome/hotlist.htm

Examples of Student Work

  • The Southern Regional Web Site - http://www.srsd.org/

  • SRHS Projects 1995-1999 - http://www.srsd.org/search/studentprojects/student.html

  • Etajima Project - http://www.srsd.org/etajima

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