Boosting PR Visibility with SEO and Content Syndication. Matt Cutts – Google Search. “There's no point in doing textbook (SEO) stuff unless you have enough great content and the reputation within your community to be a challenger."
Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.
“There's no point in doing textbook (SEO) stuff unless you have enough great content and the reputation within your community to be a challenger."
Interview with Mike Grehan: The future of search and outdated SEO methods.
Wire servicesPress Release
Using Wire Services
Media website that is already a trusted news source
Online Media relations using trusted media sites that are already used by your audience
Keywords: dry skin, dry skin careUsing news search to create a new search term: shielding lotion
Jan 2006 5
Keyword MSN Yahoo Google
Shielding Lotion 3 2 6
Dry skin 12 20 12
Dry skin care 5 12 15
Dry skin care treatment 3 1 3