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Outreach Program At UCLA East Asian Library. Amy Tsiang EAALC Annual Meeting October 7, 2005 UCSD. Outreach Program At UCLA East Asian Library. Information Needs Assessment As part of the more proactive outreach program. Outreach Program At UCLA East Asian Library.

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Outreach Program

At UCLA East Asian Library

Amy Tsiang

EAALC Annual Meeting

October 7, 2005

UCSD


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Outreach Program At UCLA East Asian Library

  • Information Needs Assessment

  • As part of the more proactive outreach program


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Outreach Program At UCLA East Asian Library

  • Information Needs Assessment

  • As part of the more proactive outreach program

  • Purpose of Survey:

  • -- to investigate the rapid growth of the East Asian studies

  • at UCLA, in determining the changing information needs

  • towards the East Asian Library

  • -- to reevaluate the Library’s collections and services, in

  • improving and restructuring the Library’s future development


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Outreach Program At UCLA East Asian Library

  • Information Needs Assessment

  • As part of the more proactive outreach program

  • Purpose of Survey:

  • -- to investigate the rapid growth of the East Asian studies

  • at UCLA, in determining the changing information needs

  • towards the East Asian Library

  • -- to reevaluate the Library’s collections and services, in improving and restructuring the Library’s future development

  • Started with faculty members; will continue with

    • graduate students and other users


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Outreach Program At UCLA East Asian Library

  • Information Needs Assessment

  • As part of the more proactive outreach program

  • Purpose of Survey:

  • -- to investigate the rapid growth of the East Asian studies

  • at UCLA, in determining the changing information needs

  • towards the East Asian Library

  • -- to reevaluate the Library’s collections and services, in improving and restructuring the Library’s future development

  • Started with faculty members; will continue with

  • graduate students and other users

  • Conducted since May 2005


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Outreach Program At UCLA East Asian Library

  • Structure of Assessment Survey

  • Assessment designed into two parts, statistical data and face-to-face interviews


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Outreach Program At UCLA East Asian Library

  • Structure of Assessment Survey

  • Assessment designed into two parts, statistical data and face-to-face interviews

  • -- Part I, Statistical Data (12 question): 1-5 for better

  • understanding of current academic interest in EA studies; 6-10

  • for examining the pattern of information access; 10 on

  • databases, different listing for C, J & K users; 11-12 are related

  • to Library services and communication between the Library and

  • users


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Outreach Program At UCLA East Asian Library

  • Structure of Assessment Survey

  • Assessment designed into two parts, statistical data and face-to-face interviews

  • -- Part I, Statistical Data (12 question): 1-5 for better

  • understanding of current academic interest in EA studies; 6-10

  • for examining the pattern of information access; 10 on

  • databases, different listing for C, J & K users; 11-12 are related

  • to Library services and communication between the Library and

  • users

  • -- Part II, Interview Questions (7 questions) for face-to-face

  • interview: 1-6 cover the areas of research, teaching, digital

  • resources, communication, library instruction, and future

  • development


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Outreach Program At UCLA East Asian Library

  • Structure of Assessment Survey

  • Assessment designed into two parts, statistical data and face-to-face interviews

  • The Head sent personalized letters and survey to 49 faculty members (25 Chinese, 15 Japanese, and 9 Korean)


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Outreach Program At UCLA East Asian Library

  • Structure of Assessment Survey

  • Assessment designed into two parts, statistical data and face-to-face interviews

  • The Head sent personalized letters and survey to 49 faculty members (25 Chinese, 15 Japanese, and 9 Korean)

  • CJK studies librarians attended the face-to face interviews with the faculty in their specialized

  • area, and the Head attended all interviews


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Outreach Program At UCLA East Asian Library

  • Structure of Assessment Survey

  • Assessment designed into two parts, statistical data and face-to-face interviews

  • The Head sent personalized letters and survey to 49 faculty members (25 Chinese, 15 Japanese, and 9 Korean)

  • CJK studies librarians attended the face-to face interviews with the faculty in their specialized

  • area, and the Head attended all interviews

  • Have interviewed 31 (ca. 62%) faculty members

  • (16 Chinese, 9 Japanese, and 6 Korean)


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Outreach Program At UCLA East Asian Library

Survey Summaries: Current Growth

of East Asian Studies

Traditional EA studies focused on humanities, such as literature, art, history, archaeology, religion and philosophy. The strength of the UCLA EAL was presented in these fields for a long time. The academic environment is changing so rapidly


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Outreach Program At UCLA East Asian Library

  • Survey Summaries: Current Growth

  • of East Asian Studies

  • Traditional EA studies focused on humanities, such as literature, art, history, archaeology, religion and philosophy. The strength of the UCLA EAL was presented in these fields for a long time. The academic environment is changing so rapidly

    • In Chinese studies, in addition to the traditional fields, more faculty are now doing research in various fields, such as anthropology, sociology, political sciences, music, theater, film and television, law and legal studies, medicine and medical studies, Tibetan studies, business studies, etc. UCLA is actively recruiting faculty in Chinese economics and Chinese films


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Outreach Program At UCLA East Asian Library

  • Survey Summaries: Current Growth

  • of East Asian Studies

  • Traditional EA studies focused on humanities, such as literature, art, history, archaeology, religion and philosophy. The strength of the UCLA EAL was presented in these fields for a long time. The academic environment is changing so rapidly

    • In Chinese studies, in addition to the traditional fields, more faculty are now doing research in various fields, such as anthropology, sociology, political sciences, music, theater, film and television, law and legal studies, medicine and medical studies, Tibetan studies, business studies, etc. UCLA is actively recruiting faculty in Chinese economics and Chinese films

    • In Japanese studies, similar growth has happened -- expended from the traditional fields into a few new subjects in social sciences


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Outreach Program At UCLA East Asian Library

  • Survey Summaries: Current Growth

  • of East Asian Studies

  • Traditional EA studies focused on humanities, such as literature, art, history, archaeology, religion and philosophy. The strength of the UCLA EAL was presented in these fields for a long time. The academic environment is changing so rapidly

    • In Chinese studies, in addition to the traditional fields, more faculty are now doing research in various fields, such as anthropology, sociology, political sciences, music, theater, film and television, law and legal studies, medicine and medical studies, Tibetan studies, business studies, etc. UCLA is actively recruiting faculty in Chinese economics and Chinese films

    • In Japanese studies, similar growth has happened -- expended from the traditional fields into a few new subjects in social sciences

    • Korean studies has become a new fast growing field


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Outreach Program At UCLA East Asian Library

  • Survey Summaries:

  • Collections and Resources

  • Printed Materials vs. Electronic Resources

  • Most professors considered both are equally important. Electronic resources would not replace printed materials


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Outreach Program At UCLA East Asian Library

  • Survey Summaries:

  • Collections and Resources

  • Printed Materials vs. Electronic Resources

  • Most professors considered both are equally important. Electronic resources would not replace printed materials

  • Most professors showed great demand and interest in new information resources, including electronic and audio-visual materials, as well as in new information accesses, including remote access


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Collections and Resources

Opinions toward Electronic Resources

1. Online databases (mainly serials and series databases)

-- Most favored by faculty members

-- Two advantages of online databases appreciated by faculty:

coverage and search-capability

-- Major problems indicated by faculty: most core Chinese

academic journals not included; too few Japanese databases

available to academic users


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Collections and Resources

Opinions toward Electronic Resources

1. Online databases (mainly serials and series databases)

2. E-books

-- Faculty members welcome e-books only if they are keyword searchable or well-indexed

-- E-books of popular reading materials are good for language classes, but not sure how many students would actually read these books in CJK languages


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Collections and Resources

Opinions toward Electronic Resources

1. Online databases (mainly serials and series databases)

2. E-books

3. Data CD-ROMs

-- Are cost-saving alternatives to online databases, in

considering cost and user numbers

-- The main problem is the lack of necessary facilities in the

Library

-- Many data CD-ROMs in CJK languages require matching

operating system, but so far no computer in the UCLA library

was set up with CJK operating system

-- No computer with CD-ROM/DVD drives or CJK operating

system is a major obstacle to developing EA electronic

resources


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Collections and Resources

Opinions toward Electronic Resources

1. Online databases (mainly serials and series databases)

2. E-books

3. Data CD-ROMs

4. Audio-Visual CDs and DVDs

-- Chinese music, theater, film and television are new research fields at UCLA

-- Some faculty members considered that UCLA, at the home city of Hollywood, is in urgent need of a great multi-media collection of CJK films, television

programs and music.

-- Many faculty members wish to see development of film collection, especially documentary films related to their teaching and research

-- At the interviews, we found out about: new academic activities some faculty

member is actively involved; Dept. of Asian Languages & Cultures is recruiting

a new faculty in Chinese films

-- We feel the importance to develop our collection towards multi-discipline and

multi-media


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Communication and Services

1. Communication

-- Faculty members, in general, are satisfied with the communication

with the library

-- Some faculty members admitted that they had not communicated

with the library staff for quite a while

-- For the ways of communication, most faculty members selected

contact in person as the first choice. Phone calls and email

contacts also preferable. Contact through library’s web page was

the least favorable.


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Communication and Services

1. Communication

2. Library Instruction

-- Faculty members agreed that library instruction is an important

method of communication

-- Most faculty members did not attend library instruction sessions

before

-- EAL should survey the most convenient time with faculty first

-- Need some kind of marketing strategy for undergraduate

students and new coming graduate students

-- Librarians and the Head offered to provide on-site library

instructions at classes, as needed.

-- The Head offered to reserve a library electronic classroom for

faculty’s class and shared the time with the faculty for library

instruction and regular lecture


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Communication and Services

1. Communication

2. Library Instruction

3. Access Services

-- Some faculty members complained about some problems caused

by the centralized access services

-- They also see the advantages brought by the centralized access

services: significantly extended library opening hours; timely re-

shelving of library materials

-- Faculty members recognized that the staffed service desk from 10

am to 4 pm would help to cover some disadvantages of centralized

access services


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Outreach Program At UCLA East Asian Library

Survey Summaries:

Communication and Services

1. Communication

2. Library Instruction

3. Access Services

4. Joint Efforts on Development

-- Both faculty and librarians agreed that the library services should reach a

higher level, not limited to traditional services

-- Many faculty members want to include library in their new research projects

-- The Center for East-West Medicine of the UCLA medical school and

medical center demands EAL, along with the Biomedical Library, become

an active part of the project in pursuing an ambitious project in integrated

medicine studies.

-- Similarly, faculty members in the EA theater, film and television studies

want EAL to play a more active and creative role


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Dialogues with Electronic Publishers & Users in China

Amy Tsiang & Hong Cheng

EAALC Annual Meeting

October 7, 2005

UCSD


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Dialogues with Electronic Publishers & Users in China

The Publishers & Users

The Electronic Publishers

Beijing Founder Electronics Corporation

Superstar Information Technology Corporation *

Tsinghua Tongfang Optical Disc Corporation

Wanfang Data Corporation

* Met at the UCLA


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Dialogues with Electronic Publishers & Users in China

The Publishers & Users

The Electronic Publishers

The Original Publishers

Cultural Relics Publishing House

East China Normal University Press

People’s Medical Publishing House *

Shanghai Century Publishing Group

Shanghai Digital Century Network Corporation

* Met at the UCLA


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Dialogues with Electronic Publishers & Users in China

The Publishers & Users

The Electronic Publishers

The Original Publishers

The Users

Beijing University of Traditional Chinese Medicine Library

China Europe International Business School Library

East China Normal University Library

Fudan University Library

Nanjing Normal University Library

Nanjing University Library

Shanghai University of Traditional Chinese Medicine Library

Tsinghua University Library


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Dialogues with Electronic Publishers & Users in China

Online Databases

Tongfang vs. Wanfang

Background

Tsinghua Tongfang Optical Disc Corporation: Tsinghua University is the largest investor of Tongfang.

Wanfang Data Corporation is an affiliate of Chinese Ministry

of Science & Technology.


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Dialogues with Electronic Publishers & Users in China

Online Databases

Tongfang vs. Wanfang

Background

Communication with the Publishers

Wanfang Data Corporation:

Advantage especially in certain science and technology fields. Willing to compete with Tongfang with better price & package

Tongfang Optical Disc Corporation:

Concerns over the lack of access to major academic journals

Possibility to subscribe to the CAJ Medical/Hygiene database.

Communicate directly with the general engineer Zhang Zhenhai


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Dialogues with Electronic Publishers & Users in China

Online Databases

Tongfang vs. Wanfang

Background

Communication with the Publishers

Users’ Choices and Comments

All the university libraries we visited are subscribing to both

databases of Wanfang and Tongfang, as well as Weipu.

As user’s comments, most libraries could not tell major preference

over the databases. Some pointed out that Wanfang is stronger

in sciences and technology. Especially on the medical databases,

Wangfang is better than Tongfang, but Weipu is better than either

of them.


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Dialogues with Electronic Publishers & Users in China

Electronic Books

Superstar vs. Apabi

Background

Beijing Founder Electronics Corporation: an affiliate of

Peking University.

Superstar Digital Library Information Technology

Corporation: a private corporation.


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Dialogues with Electronic Publishers & Users in China

Electronic Books

Superstar vs. Apabi

Background

Sources of Production

Apabi: publishers submit electronic files of the printed

publications.

Superstar: scanning of printed publications.


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Dialogues with Electronic Publishers & Users in China

Electronic Books

Superstar vs. Apabi

Background

Sources of Production

Advantages and Weakness

Apabi: strength at full-text searchable

weakness at variety and coverage

Superstar: strength at variety and coverage

weakness at indexing


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Dialogues with Electronic Publishers & Users in China

Electronic Books

Superstar vs. Apabi

Background

Sources of Production

Advantages and Weakness

Comments from the Original Publishers & Users

Copyright Issues

Beijing University of Traditional Chinese Medicine Library

Shanghai Digital Century Network Corporation

Access Right & Ownership

Service & Maintenance



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