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Can Spam Act

The Can-Spam Act manages commercial emails by establishing strict guidelines on how these emails are sent out. In this PPS slide show, we will give you a guide to make sure that you are in compliance to the Can-Spam Act to help you avoid unfavorable penalties.

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Can Spam Act

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  1. A Compliance Act for Business Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  2. A law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties for violations. CAN SPAM ACT: A Compliance Act for Business Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  3. 1 Don't use false or misleading header information Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  4. 2 Don't use deceptive subject lines (if you're using trickery to try and get your emails opened, it's probably NOT okay) Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  5. Identify The Message As An Ad. 3 Chances are, this is the one requirement that is slipping by. Simply a small line of text indicating that your message is an advertisement, how they were added to your list, the email address from which they subscribed, and possibly even the IP from which they subscribed (Several of our clients are doing this very well). Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  6. 4 Tell recipients where you are located. You must have a physical address in your messages (PO Boxes are OK). Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  7. Tell recipients how to opt out of future email. 5 Tell recipients where you are located. You must have a physical address in your messages. (PO Boxes are OK) Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  8. 6 Honor opt-out requests promptly. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  9. 7 Monitor what others are doing with your brand. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  10. For over a decade Heather Seitz used email marketing to build successful companies and had to solve the biggest barrier to consistent profitability: deliverability. Today she is the Co-Founder and CEO of Email Delivered. For more information on Can-Spam requirements, click here http://www.emaildelivered.com/email-delivered/can-spam-are-you-in-compliance/. Remember to sign up for the FREE Email Delivered Pulse newsletter for articles, tips, and recommended resources for email marketers. Download this information in: :Infographic | PDF Guide Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

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