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BITB | Delhi International Travel Mart 2016 PowerPoint PPT Presentation


BITB is a two-and-a-half-day travel, tourism, aviation and hospitality trade mart on 3-6 October 2016 at Pragati Maidan New Delhi India. For more info visit: www.bitb.org.

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Bitb delhi international travel mart 2016

© DZT/Scherf, DieTmar

3-6 october, 2016 I www.bitb.org

pragatI MaIdan, new delhI

BITB

Bharat International

Tourism Bazaar

1


Bitb delhi international travel mart 2016

our show is strongly b2b, alongside

stronger partnerships that build

conferences and companion events,

supported by mainstream media in

print and television.

welcome to BITB: Tapping the

Power of the Indian Traveller

Indian travel and tourism is one big growth market in the

world. Indeed, India’s time has come.

at this opportune time, in alliance with Itb berlin, we bring you

the first edition of bItb – bharat International tourism bazaar,

to be held on 3-6 october 2016 at pragati Maidan in new delhi.

The event promises to be a comprehensive and inclusive

tourism showcase under one roof.

BITB INCLUDES

TRADITIONAL AND

NEW MOTIVATIONS

TO TRAVEL,

CONSOLIDATING

WHAT IS

we present an exclusive showcase of the new drivers for

Indian tourism and travel, new age players that are driving this

business. come and explore with us, India’s growth story in

travel!

TRENDING IN

INDIAN TOURISM

bItb is strongly b2b, based upon the growing Power of the

Indian Traveller, for both domestic and outbound. also,

divided into segments as being witnessed in the maturing

Indian market.

A B2B showcAse for ToUrIsM

Under one roof!

bItb showcases the bigger picture for travel

and tourism. outside of the regular segments

of hospitality, aviation, states and countries,

we diversify to include the growing and critical

verticals of technology and investments in

tourism, MIce, weddings, luxury, Sports and

wellness.

the show is building strong partnerships that will go into

ensuring meaningful conferences and companion events, that

reach out to a wider audience through mainstream media in

print and television.

each segment is being supported by leading players in their

niche. these are key drivers from within India, and overseas,

and will bring strong content, the pull for both buying and

selling; in short, we promote and stimulate the market, in the

larger b2b business.

2


Bitb delhi international travel mart 2016

bItb understands

the dynamics of the

Indian marketplace

and has targetted the

visitors accordingly,

in niches that are

producing numbers

concept

BITB

Advantage BITB

Two of the biggest names in the

business join hands, with a promise to

create only the best.

bringing the best of ‘glocal’, to India

and to this part of the world. Itb is the

world leader with the biggest show on

earth, the Itb berlin show, and their more

recent addition in Singapore, Itb asia.

we bring you the world leader in tourism

exhibitions. the outreach of Itb opens

new avenues for promotion of the show,

and equally of India as a destination. For

both buyers and sellers from around the

world, this reach is unparalleled. this

access comes to bItb, and gives us a 360

degree perspective, like to no other event

in this part of the world – in backend

technology and support, in reaching out

to new segments in the business and in

event planning and execution.

focus on the

Indian Traveller

we are basing

our show on the

power of the Indian

traveller. we all

know how important

he has become

over recent years,

a robust growth

market, and will

continue to do so.

and presentations, and

networking opportunities

that will ensure a larger industry

involvement. we are providing

for and encouraging partners to do

product launches, meeting with media or

select trade or hosting a trade lunch.

Uniquely India, the

Indian Bazaar!

we bring to the

stage at bItb, for the

first time, intrinsically

Indian small scale

niche tourism

products such

as museums, art

galleries, handicrafts

and souvenir sellers,

travel books, and

other providers

of authentic

experiences

to showcase

their product to

prospective buyers.

The Timing is Just right, for starters!

our understanding is that october is

the best time for business. It marks

the beginning of the traditional tourist

season for India. It is also relatively

unhurried time for the trade, and more

convenient to attend.

For outbound, october is ideal

for contracts to be signed before

packages for the new Year get

launched in the market. this will help

expand and grow the market, for both

products and also distribution.

domestic tourism requires much less

lead time, and the busy festive and

winter holidays are close on hand.

new streams of Business

while we focus on the traditional

segments of business in tourism

such as hospitality, destinations and

cities, heritage and leisure, MIce and

weddings and aviation, we also diversify

to bring to the fold emerging and game

changing segments which include online

and technology, luxury, Infrastructure,

event and Sports based tourism.

Global Tourism is

also witnessing new

dimensions to travel

we showcase the

big ticket exchanges

between countries,

composite tourism

manifestations

of cities and

destinations, those

that Indians frequent

already and those

that are likely to

become popular in

the years ahead

new delhi and India is the global

centre for travel

India has emerged as one of the most

robust growth regions for travel and

tourism in the world. Year on year, more

Indians are travelling, around India

and also to far and wide destinations.

Indians are exploring new age travel,

and new age fads. new delhi, even

more so in the last few years, has

emerged as a world capital engaging

world leaders and thought processes.

Tourism Under one roof

our vision is that everybody who has

anything to do with Indian tourism should

be here! From products to service

providers, we hope to have everybody

there for domestic and outbound tourism.

one show fits all, regardless of size and

nature of association.

Make in India, in

tourism and travel,

making tourism

a part of national

development, a

major beneficiary

from big ticket infra

developments that

will ensure further

east of travel

we bring these fast

paced developments

on showcase for

the first time in a

tourism related show

these will impact

investments, future

aviation links and

hotel developments

in the country,

increasing the

impact of tourism!

hitting the Ground

running - the sky is

the Limit

For an inaugural

show, it is aspiring

high, working on

being the best this

part of the world has

seen. In its very first

year, it is poised to

record a number of

firsts in the exhibition

business. with

strong partnerships

and associations, it

will bring the best

both from India and

the world onto one

central stage, bItb in

2016 in new delhi.

Joining the dots to ensure Business,

above all else!

bItb is not a show where people from

all walks of life will be jostling around,

but a focused event that brings top

leadership and people who matter, who

conduct serious business; making sure

that buyers and Sellers have a genuine

connect, and transact business. Visitors

are regulated, and only genuine

business interests will be admitted.

A Quality show with a difference

bItb brings quality, direction and

business! It is an event that provides

leadership, highlights trends in the

business and makes buyers and sellers

more prepared for the changes in the

marketplace. this will happen through

the choice of players who participate,

the profile of partners we chose,

and also the companion events that

accompany the b2b exchange.

we ensure the look and feel is most

contemporary, and modern. the layout

of the show, the companion events, and

the branding create a world class event.

Larger calendar of events

Further, our companion events include

press conferences, product launches,

think tank discourses, trending lectures

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Bitb delhi international travel mart 2016

segments: exhibiting/conference

A comprehensive and inclusive showcase

Countries+

outbound

conference segments

exhibiting and

drIvInG ThoUGhT

Processes In The

IndIAn IndUsTry

bItb will feature a

strong conference

vertical in several of

the segments it is

promoting in the b2b

marketplace. Strong

partnerships will

ensure participation

from top leadership.

Media partnerships

will ensure wider

dissemination of what

is discussed.

MAUrITIUs. Photo: MTPA

destinations on show – the world is at your doorstep. You have a

host of countries to choose from. Indian outbound is growing some

20-25% year-on-year. Indians are being wooed for all reasons and

from all around the world.

who will exhibit

countries from around the world; showcase your culture and

other attractions just for leisure or specifically for MIce and weddings, luxury

experiences or other niche travel opportunities. come promote

special events, sports and exhibitions.

whom will you Meet

a wide base of buyers, unprecedented for any Indian event. largest assembly of

Indian buyers, with a right mix of business streams, those

that are presently driving Indian business.

Just exhibit, or also explore partnerships, exclusive to outbound India showcase

for that extra bit more!

4


Bitb delhi international travel mart 2016

Cities &

states

b2b and conference

conference segments

exhibiting and

LoTUs TeMPLe, new deLhI

never before has an Indian expo focussed on cities. we bring you a fresh focus,

where we invite Indian states and foreign ntos to showcase cities for their

quintessential appeal for tourism.

who will exhibit

cities from across India and around the world as destinations for their heritage and

culture, year-round events and for all that which drives tourism to them.

whom will you Meet

a wide base of buyers, unprecedented for any Indian event. largest assembly of

India buyers, with a right mix of business streams, those that are presently driving

Indian business.

Just exhibit, or also explore partnerships, exclusive to destinations/cities + states

showcase for that extra bit more!

5


Bitb delhi international travel mart 2016

Airlines+

Airports

b2b and conference

conference segments

exhibiting and

Photo courtesy: AIr IndIA

tourism will thrive on the back of steady growth of airlines and airports,

connecting seamlessly with other transport modes. regional connectivity,

national and international – India is one big growth area in the world. our b2b

segment combines with an authoritative conference, bringing world leaders to

meet with their Indian counterparts.

conference highlights

a meeting of minds that can see the ‘Future is here’ in India. they debate

how best to bring about a transformation in infrastructure, ‘Make in India’ in

the aviation industry, and bring about an ease in travel. to increase industry

efficiency and productivity for the greater good of the Indian traveller, create a

roadmap of growth and success.

who will exhibit

leading aircraft companies, airports and airlines that are keen to meet with their

counterparts, exhibit their latest technology and product profiles.

whom will you Meet

Meet with travel agents and online agents, and also those that seek synergy with

other stakeholders in the tourism business

Just exhibit, or also explore partnerships, exclusive to

Aviation/Airports + Airlines showcase for that extra bit more!

6


Bitb delhi international travel mart 2016

luxury

Theme Pavilion @BiTB

b2b and conference

an exclusive

showcase, a show

within a show,

devoted to luxury

products and services.

Meet with your buyers in a

specially demarcated zone, in

the trappings of luxury, serving

wine and cheese on the house

through the day in a central lounge.

who will exhibit

Some 50 products, representing

experiences, airlines and airports, hotels,

second homes, cruises.

whom will you Meet

Meet hosted luxury buyers. exclusive

evening, meet with select celebrities

Photo courtesy: ATLAnTIs The PALM, dUBAI

onsite for private walk through and product presentations.

Just exhibit, or also explore partnerships, exclusive to Luxury showcase for that

extra bit more!

conference segments

exhibiting and

Online Travel

technology is fast catching up, online

is going to occupy even more rights in

the distribution business. these come

together and share their products and

services. we also provide a learning curve

for destination marketing, and the value

of research. our conference platform is

created by a leading global player – come

and share their findings, learn the trends

in the game.

who will exhibit

online players from India and abroad,

gdS, market aggregators, specialised

sites for niche tourism.

whom will you Meet

Fraternity members, your clients across

sectors such as airlines, hotels, brick and

Photo courtesy: www.reconAnceco.coM

mortar agents, governments in India and overseas.

Just exhibit, or also explore partnerships, exclusive to online + Technology

showcase for that extra bit more!

7


Bitb delhi international travel mart 2016

Hotels +

resorts

Theme Pavilion @BiTB

b2b and conference

conference segments

exhibiting and

Photo courtesy: LoTUs Greens

the first need for any traveller, where ever he goes, is to find the

right accommodation. hotels are an essential constituent in travel,

at different price points. In city hotels, resorts, and tier 2 and tier 3 cities across

India, hotel building is witnessing an unprecedented growth. branded business is

fast catching up – over 50 brands are competing already.

who will exhibit

branded chains, stand alone hotels in different categories and different areas of

the business, MIce venues, wedding venues, city business hotels, resorts in far

flung exotic locations. chains that have arrived in India and those yet not, equally

find relevance. leading vendors for the industry find equal prominence, as they

position themselves meaningfully as partners in the business.

whom will you Meet

a strong b2b means finding your partners in technology,

online space and also traditional travel agents and tour operators.

Meet with new age aggregators and drivers of the business.

Meet also franchise developers, brand managers and find out what is trending in

the business.

Just exhibit, or also explore partnerships, exclusive to hospitality/hotels +

resorts showcase for that extra bit more!

8


Bitb delhi international travel mart 2016

MICE +

WEddIngs

MIce + weddings are

specialised business, and

equally embrace the larger

business realm of airlines, hotel

rooms, cities and destinations.

explore all this, in the larger picture, and

buy and sell MIce venues or wedding

destinations, in India and overseas.

who will exhibit

convention centres, hotels with

banqueting and meeting facilities, wedding

planners, pcos in India and overseas.

whom will you Meet

leading MIce experts and wedding

planners from key generating markets from

all over India. agents, tour operators and

Photo courtesy: The LeeLA UdAIPUr

online portals. Your fraternity partners and other verticals of the larger tourism industry.

conference segments

Just exhibit, or also explore partnerships, exclusive to

MIce + weddings showcase for that extra bit more!

exhibiting and

event-based

tourism

among the new drivers for travel and

tourism are sporting events. Imagine the

power of cricket as Ipl moves from city to

city – hundreds of rooms get booked. So

with events like a literary Festival, that

moves thousands of fans from across cities

and countries.

who will exhibit

niche operators in the business, organisers

of events, whether it be literary festivals,

sporting events or shopping festivals.

whom will you Meet

the larger tourism industry as bItb

provides a visible platform to integrate and

meet with more vendors for your event.

Photo courtesy: JAIPUr LITerAry fesTIvAL

Just exhibit, or also explore partnerships, exclusive to events-based Tourism

showcase for that extra bit more!

9


Bitb delhi international travel mart 2016

ease of

travel

conference segments

exhibiting and

countries around the world are looking for making travel simpler and more

happening. the role of governments is increasingly being seen as facilitators.

Introduction of e-visa is one biggest introduction in recent times. the world of

apps, the introduction of technology is simplifying the way we travel – virtual

travel, virtual experience before you take off, the entire world of travel is getting

loaded onto your mobile phone. Infrastructure development is another big

game changer.

who will exhibit

anybody and everybody who sees his products and services

as improving the ease in which people travel, should ensure

their presence.

whom will you Meet

agents, tour operators and online portals. Your fraternity partners and other

verticals of the larger tourism industry.

Just exhibit, or also explore partnerships, exclusive to ease of Travel showcase

for that extra bit more!

10


Bitb delhi international travel mart 2016

uniquely

indian

Theme Pavilion @BiTB

conference segments

exhibiting and

Photo courtesy: ITrhd

over a 1000 hidden nuggets exist in nooks and corners across the country. each is

distinct, unique, and extremely rich for the experience they provide. each has its own

terrain, culture and tradition that they proudly share with their guests. we bring you

a window to tradition and heritage, as embodied and revived in numerous heritage

properties and manifestations across India. each has its own distinctive tradition,

dance forms, cuisines. Yoga and ayurveda are unique Indian products, now popular

the world over. we bring these experiences under one roof.

ready-to-use booths in varying sizes of 6 sqm, 9 sqm and 12 sqm are available at a

special price, almost 15% lower, and need minimal display material.

who should exhibit

every unique product, from the desert in the rann of Kutch to the monasteries in

ladakh; tea garden bungalows, heritage hotels, coffee plantations and vineyards in

nashik; rural tourism experiences; homestays, among others. Spa resorts and wellness

centres, holistic healing and therapy, ayurveda hospitals. Museums, art galleries,

cultural centres, just about every product that is part of the tourism process.

whom will you Meet

traditional travel agents and tour operators, online portals and booking engines, larger

tourism fraternity that will give your product mainstream visibility. Meet with a few

thousand buyers from all over India.

Just exhibit, or also explore partnerships, exclusive to

Uniquely Indian showcase for that extra bit more!

11


Bitb delhi international travel mart 2016

exhibiting options

Premium locations in bare space and

shell scheme attract surcharges, on the

following basis:

• Additional 15% for two side open booth

• Additional 20% for three side open booth

• Additional 25% for four side open booth

to confirm your participation, simply

complete and send us the Stand

contract Form.

sTAnd sPAce desIGn And

cosTInG

sTAnd sPAce

we have the following formats – shell

scheme, bare space and bazaar cluster

cost for shell scheme:`18,000/- per

sqm plus 15% government service tax

cost for Bare space:`17,500/- per sqm

plus 15% government service tax.

larger spaces are available, beginning

from size 9 sqm.

cost of Bazaar cluster Booth:`15,000/-

per sqm plus 15% government service

tax.

larger spaces are available, beginning

from size 6 sqm.

new-LooK sheLL scheMe

what is premium at international fairs

is our standard booth design. we do

away with the octanorm walls! and bring

you continuous and seamless walls

optimizing display space.

The Basic 9sqm shell

scheme includes the

following:

• Continuous and seamless

walls optimizing display

space, Fascia panel with

company’s name and

booth no.

• Two Exhibitor Badges

• One information counter

in system

• Three chairs

• Three spot lights

• One power socket

• One wastepaper basket

LooK And feeL

bItb captures

an international

experience. what

is a premium booth

at international

exhibitions is our

standard booth

offering. we have

done away with

octanorm completely.

our walls are

continuous and

seamless, optimising

opportunities for

display

Price: `1,62,000 plus

premium location surcharge

if applicable; plus 15%

government service tax per

9sqm space

*this is a 3m by 3m (9sqm.) booth for illustrative

purposes only. the actual booth may vary.

12


Bitb delhi international travel mart 2016

new streams of

Business

while we focus

on the traditional

segments of

business in tourism

such as hospitality,

destinations and

cities, heritage

and leisure, MIce

and weddings and

aviation, we also

diversify to bring to

the fold emerging

and game changing

segments which

include online

and technology,

Investments, luxury,

Infrastructure, event

based tourism,

golf and Sports

like Ipl and t20,

experiential travel,

among others.

BAzAAr cLUsTer

BooTh

Unique products around India

and also internationally could be

experiences, small boutique or niche

areas. these are centrally located

and moderately priced to make them

affordable. these are exhibitor friendly,

require minimum display. each has an

approximate size of 6sqm.

the bazaar cluster will follow a thematic

concept with unique colour coding.

Mud colour for rural experiences,

green for eco-friendly and blue for hill

and beach tourism.

The Basic 6sqm Bazaar cluster Booth

shell scheme includes the following:

• Continuous and seamless walls

optimizing display space, Fascia panel

with company’s name and booth no.

• 1 Exhibitor Badge

• One information counter in system

• Two chairs

• Three spot lights

• One wastepaper basket

• One power socket

Price: `90,000 plus 15% government

service tax per 6sqm space

*these are 3m by 2m (6sqm) booths for

illustrative purposes only. the actual

booth may vary.

13


Bitb delhi international travel mart 2016

bItb promises quality interaction and

meaningful business exchange amongst

decision makers from the bigger tourism

industry. we are not chasing numbers,

instead we are focused on bringing

under one roof serious buyers and

sellers looking to do serious business.

visitor Profile

TrAveL AGenTs And ToUr oPerATors

(BrIcK And MorTAr AGenT)

onLIne AGenTs And PorTALs

MIce PLAnners And oPerATors

weddInG PLAnners

PoLIcy PLAnners, reseArch AGencIes, fAcILITATors In

TrAveL And ToUrIsM

LUxUry ProMoTers

evenT orGAnIzers And ProMoTers

exPerIenTIAL TrAveL ProMoTers

deveLoPers And InvesTors In ToUrIsM reLATed

InfrAsTrUcTUre

both visitors and exhibitors can meet on our virtual marketplace and schedule

their own appointments.

we expect over 12,000 visitors and attendees, in diverse verticals, making it the

biggest focused marketing platform for domestic and outbound tourism.

14


Bitb delhi international travel mart 2016

do More than

simply exhibiting

we recommend

comprehensive

display of products,

alongside trade and

other principals in

your tourism and

allied industry.

we also offer side

events like launching

your state or

product in the Indian

market, specifically

over customised

networking sessions,

for the Indian trade,

Indian media,

both industry and

mainline. Stand

out with cultural

manifestations

projected to show

participants.

conferences &

companion events

bItb also has a strong conference platform. an elaborate

programme of events, including a series of conferences, are being

planned. these would be in different verticals and segments that the show

is promoting. In all these areas we bring strong partnerships that are based on

transparency and mutually shared goals for the industry at large.

each segment will feature strong partnerships with some of the world’s leading

players. the show is ideal for product launches, presentation of industry studies

and reports and releasing company perspectives. networking sessions and

specialty cafes will ensure a memorable international experience.

Partnerships and Promotions

bItb is a unique forum that is b2b plus much more. It brings leadership and senior

management on to a single platform both from government and private sector. It

brings traditional players as well as the new age movers and shakers from fields

such as technology and online business.

apart from exhibiting or visiting, we bring to you partnership opportunities that

make your brand and product stand out more prominently. Increased visibility

enhances prestige both amongst your peers as well as the world outside of policy

planners and corporates.

contact us for pricing details.

LeAd PArTnershIPs

PrIncIPAL PArTner coUnTry / IndIAn sTATe

l get 200 sqm (minimum space required for partner country/Indian State) in

premium location, back-lit standees (five), culture kiosk at entrance on the

front steps, large hoarding at entrance, project your promotional films on the

show led screens at designated intervals.

l Speaker slot at Inauguration, Speaker slot at one of the seminar sessions,

presentation slot (one hour) to trade and media.

l Show template to feature top line endorsement, exclusively in your category.

template to appear on backdrop at inaugural, on newspaper advertising, on

the website for the next 12 months, and in all related advertising.

l Show coverage on television and print to make special partner mention and

give special coverage to your product and activity. the show has definite

plans for mainline media coverage with top brands.

l 20minutes cultural manifestation within inaugural function on day 1 at venue.

l Inaugural networking gala to feature your cuisine (one foreign and one Indian),

and special telecast of your films (30 minutes in total time). local concept and

milieu can be adopted at the venue, with cost of construction being extra.

l option to conduct a week-long celebration week at a partner hotel. activities

can include a food festival, seminars and talks, high level panel discussions,

destination presentation to trade. exact modalities to be discussed. Some costs

would be extra, and depend upon extent of activity, scope of outreach.

every opportunity

is here, specially

crafted to your

needs.

participation

options range from

simply exhibiting

to establishing

a strong brand

presence with

partnerships and

onsite branding

opportunities.

15


Bitb delhi international travel mart 2016

sUPPorTInG PArTners – coUnTry / IndIAn sTATe / AIrLInes /

AIrPorTs /oThers

l get 100 sqm (minimum space required) in premium location, back-lit standees

(two), logo on template in a combined large hoarding at entrance, project

your promotional films on the show led screens at designated intervals.

l Speaker slot at Inauguration, Speaker slot at one of the seminar sessions,

presentation slot (20 minutes) to trade and media

l Show template to feature top line endorsement, exclusively in your category.

template to appear on backdrop at inaugural, on newspaper advertising, on

the website for the next 12 months, and in all related advertising.

l Show coverage on television and print to make special partner mention and give

special coverage to your product and activity. the show has definite plans for

mainline media coverage with top brands.

IndIvIdUAL nIche seGMenT/verTIcAL PArTner

l get 60 sqm in premium location, back-lit standees (one) on site where your

segment is featured at the exhibition.

l anchor your session, as Knowledge partner, along with identifying speakers,

and the program and flow of your segment.

l Show template to feature endorsement while promoting your segment. template

of segments will feature your logo as partner of that segment. this activity and

segment template, will also appear on the backdrop at inaugural, in newspaper

advertising, on the website for the next 12 months, and in all related advertising.

l Show coverage on television and print will feature the template, which will also

carry your logo in the middle line. the show has definite plans for mainline

media coverage with top brands.

Partnerships and

sUPPorTInG PArTnershIPs

Promotions

PreMIUM vIsITors LoUnGe

this is where the senior management of both traditional and new age travel

agencies/other segments of visitors as well, will come together. restricted to

only senior leadership, owners and ceos, this is where they chill out through the

day, in between their appointments. exclusive area where they can access your

printed materials, log online to your website - you can pamper them like never

before. there is tea and coffee through the day, served in quality style, befitting

your brand and leadership in the industry.

conference PArTner

on day 2 and day 3, we have a series of conference sessions planned,

complementing the segment approach and also over riding important issues

and concerns of the day. You can sponsor the entire conference sessions, as

lead partner, with each segment having their own individual partners. this slot

is for the over-arching partner, with opportunities available for your company to

depute a senior leader to speak at the inauguration, with numerous branding

opportunities onsite. booth size recommended is 50sqm alongside this package.

MedIA cenTre

an exclusive Media centre that will focus on mainstream media from both print and

online. expect 100 strong media to be passing through. reach out to them with your

brand, with tea and coffee through the day. the media centre will also disperse

materials on other partners. branding will however be exclusive to the partner.

reGIsTrATIon And Info KIosKs

enhance your corporate visibility at the registration and information kiosks.

these would be at multiple locations. get your company logo along these

walkways and information kiosks.

16


Bitb delhi international travel mart 2016

onsITe BrAndInG oPPorTUnITIes

BITB “JAB we MeT” APPoInTMenTs dIAry

this is a Must for every delegate, for both buyers and

exhibitors. a personal diary for notes, attaching business cards

of people met, jotting down crucial items for necessary follow

up on your return to work. estimated print number 12,000

copies.

deLeGATe BAdGes/ LAnyArds

a memento for every delegate to take back home. these are handmade,

exclusive and done in Indian motifs and Indian art/crafts, a perfect souvenir

for every delegate.

fooT MAssAGe LoUnGes

delegates are known to settle down to signature foot massage. executed by the best

masseurs from the South, and other parts of India, these stations provide foot massage

sessions of 20 minutes. come and book your treatment time. a great opportunity for

organizations to sponsor and partner. Ideally therapists are procured from the partner.

dIrecTIonALs And sIGnAGes

Signages to guide delegates and visitors to various areas within the hall to

carry sponsor’s name & logo thereby giving the sponsor visibility throughout the

exhibition.

dIGITAL screens

digital screens throughout the venue at key locations displaying your product.

Partnerships and

vIsITor GUIde MAP

Foldable, printed in 4 colours, available trhoughout the venue. also, on the webiste,

closer to the event. this is a guide to the visitors, with a floor plan, and showing key

positions of the show on the map. Important phone numbers included.

Promotions

neTworKInG PArTnershIPs

offIcIAL vIsITor LUnch (UnIQUe To seGMenTs)

at the end of the day’s long business appointments, this highly appreciated

networking function is where visitors meet and mingle. You can choose your

segment, as you wish well-received and high traction amongst buyers whom had a

long day between meetings and conferences.

each segment has its own numbers, expected to attend. costs will therefore vary.

From hosting 250 visitors, to over 1,000!

offIcIAL neTworKInG recePTIon

For an expected audience size of over 2,000 guests, at the main show venue.

17


Bitb delhi international travel mart 2016

our supporting industry base enabled

us to host over 4,500 international

tour operators from over 50 countries

during our 18-year tenure!

About the organizers

cross section Media is over 40 years in the business, having a number of

firsts in India’s history. It was the first mover in B2B trade shows in tourism in

India, way back in 1994. our partnerships endured for as long as we ran the event

– Air India and Indian Airlines, our national airlines, partner hotels, our supporting

industry base – all these enabled us to host over 4,500 internationaltour

operators from over 50 countries during our 18-year tenure! In 2011, the last

year when we exited this event, we were steadfastly tourism focused, growing

25% year on year, presenting 30 countries from around the world, 23 Indian

states and some 650 sellers organizations.

We have been the first movers in trade journalism, with magazine titles such

as destination India, travel trends today, Go Now and presently, tourism First.

We have put together some of the most exiting tourism literature in the country,

for both central as well as state governments. We have run successful industry

seminars and have been awarded by both industry associations as well as the

Government of India, including two national Awards for excellence in tourism.

honoured by the

government of

India for the Most

Innovative and

Unique tourism

project (1996)

honoured by

Ministry of tourism,

government of India

for pioneering travel

trade journalism in

the country. award

given by Minister

Jagmohan, then

Minister for tourism

and culture.

In all our ventures we have distinguished ourselves for quality in contributing to

thought processes and brining diverse elements together.

heading the organization since its inception, the founding spirit of our Director,

Navin Berry, has been the desire to work passionately with all sectors of industry

and with all associations of industry and government.

Presently, our projects include:

l Among the first to recognize synergy between cinema and tourism, partnered

with the Film and television Producers GuILD over 10 editions of cinemascapes,

now called cinema Tourism summit, that brought together destination

promoters and marketers to meet with the film fraternity. the next edition will be

held in December 2016 in Mumbai.

l our monthly magazine, Tourismfirst operates on three levels – monthly

magazine, weekly online and regular events. It embraces the wider picture

for tourism in the country, connecting the tourism vertical to developments in

national economy, industry, society and culture at large. Know more on

www.tourismfirst.org

lTourismfirst Ideas exchange series has been initiated for interaction with

diverse stakeholders of the tourism product. sessions held in the recent past

include rural tourism and Indian tourism 2.0

18


Bitb delhi international travel mart 2016

The economic

factor

Itb berlin is not

only one of the

most important

trade shows taking

place in berlin but,

over the past five

decades it has

been a significant

economic factor for

About ITB

Itb berlin, in its 50th edition, was

stronger than ever: from 9 to 13 March

some 10,000 exhibiting companies

from 187 countries and regions met

with 120,000 trade visitors in the

26 exhibition halls, which had been

booked up months in advance. on

the purchasing side there was also

a further increase in the number of

decision-makers: two thirds of the trade

visitors stated that they held direct

authority for all purchasing decisions.

business conducted during the trade

show rose from last year’s figure of 6.7

billion euros to around seven billion this

year.

desire to promote

tourism upfront is

only engaging the

world. this is one positive

sentiment that we see most

prominently at every Itb ”, Martin

Buck, senior vice President,

Messe Berlin.

our city.

More than a

trade show

Itb berlin is “more

than just a trade

show” - today, all

over the world, it

represents germany,

symbolizing

hospitality and

serving as a

practical example

of international

understanding.”

More on ITB Berlin

dr. christian Göke, chief executive

officer of Messe Berlin: “never before

in its 50 years has Itb berlin welcomed

so many trade visitors to the exhibition

halls. after this five-day event trade

visitors and exhibitors are leaving berlin

with a clear message: even in times

dominated by a “sense of uncertainty”

people are not willing to do without

their holiday trips. conversely, over the

past few days the travel industry has

made it clear that it can provide suitable

answers to the major challenges that

it currently faces. Itb berlin has again

provided evidence that this trade show,

a global market place and a platform

for personal encounters, provides a

“firm foundation for the industry during

turbulent times”, and in the digital age

too it has lost none of its importance for

the travel industry all over the world.

Itb berlin is thrilled with the prospect

of the forthcoming bItb show, later this

october in new delhi.

“we have been for long looking at

India and now is the right time to go

ahead . we believe we have the right

partner, with the right credentials in

the Indian market, and we have started

what promises to be a rewarding and

satisfying journey. we all know how

the Indian market is growing, and we

hope to contribute to its growth by

providing a business platform for the

industry at large. bItb is happening at

the right place and at the right time in

the journey of travel and tourism in this

region.

dr. christian göke: “currently Itb berlin

is not only one of the most important

trade shows taking place in berlin but,

over the past five decades it has been

a significant economic factor for our

city. this international show for the

global travel industry has also been

a remarkable success story for the

trade fair sector in germany, and this is

something of which our company and

the berliners too can be very proud.

In terms of its exhibitors and its trade

visitors, no other show anywhere in

the world has an international structure

that can compare in any way with it. Itb

berlin is “more than just a trade show”

- today, all over the world, it represents

germany, symbolizing hospitality

and serving as a practical example of

international understanding.”

From a worldwide perspective, we

know that travel and tourism will

continue to grow. Some markets are

economically challenged, others are

showing some instability or the other,

for a variety of reasons. we do believe

that above them all, tourism will enable

people to meet each other, understand

different cultures and societies and

this will foster greater peace among

mankind. we do believe that tourism

has the power to heal, make people

connect and also bring economic

prosperity to the local people. If tourism

is going to be inclusive and able to

permeate at all levels in the receiving

markets, then tourism will have a great

future. governments around the world

recognize this and understandably, the

Itb berlin, in its

50th edition, was

stronger than

ever: from 9 to

13 March some

10,000 exhibiting

companies from

187 countries and

regions met with

120,000 trade

visitors in the 26

exhibition halls.

19


Bitb delhi international travel mart 2016

3-6 october, 2016 I www.bitb.org

pragatI MaIdan, new delhI

see you at BITB!

reach us on

[email protected]

91-011-43784444

www.bitb.org

3rd FLOOR, INDRA PALACE, H-BLOCk,

CONNAUGHT PLACE, NEW DELHI – 110 001


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