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Factors that are important in selling homes - PowerPoint PPT Presentation

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Here are a few samples from the 1 st listing presentation. Your Name’s Goal and Our Mutual Objective is Selling Your Home….

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Here are a few samples from the 1st listing presentation.

Your Name’s Goal and Our Mutual Objective is Selling Your Home…

…as quickly as possible …for as much money as possible …with the most favorable terms and ….with as little stress and inconvenience to you as possible.

We will be working as a team to sell your home.

Communication and cooperation ensure a successful sale.

  • My Objectives

  • Listen carefully so I understand your objectives

  • Explain the home selling and marketing process – my responsibility, your responsibility

  • Thoroughly review your home

  • Help you price your home

  • Advise you how to prepare your home for showings

  • Review what happens from time you get a contract on your home through closing

Factors that are important in selling homes
Factors that are important in selling homes

  • Pricing of the Home

  • Ease of Showing

  • Condition of the Home

  • Location of the Home

  • Market Competition

Here are a few pages from the 2nd listing presentation.

Your decision….

  • …to hire a REALTOR® should be based upon the plan, not the price!

  • 1. The Marketing Plan for Your Home

  • A Marketing Plan will vary from company to company

  • A Marketing Plan will vary from Agent to Agent dependant upon their experience

  • 2. The Pricing Plan for Your Home

  • The Price range of your home will not vary between companies since it is determined based upon current market factors that are:

  • 1) Available to all companies

  • 2) Not in the control of any one particular company

REALTORS ® control marketing plans,

but never marketing price.

My experience can help you
My experience can help you

Many times homes that appear to be good homes sit on the market for months, sometimes over a year.

You’ve seen the ads.

You’ve driven by and see the signs in the yards.

And the Agents have seen them in the MLS for so long, everyone figures something is wrong with these houses since they’ve been on the market for so long – and just pass them by.

Finally a buyers looks at one of these houses and gets smart…

They realize these sellers may be feeling quite desperate…

The buyer writes an offer well below market value…

And gets a real bargain.

But don’t worry,

my system puts the odds in your favor!

I work to find thebuyer for your home!

It takes more that a sign in the yard

and an ad in the paper to sell house!

Did you know that homes that have been put into top showing condition, have been pre-inspected (with all repairs done) and that are priced right at market value sell faster than other homes? 

If you take the necessary steps to get your home in great condition and priced right, it too will sell fast. 

This means the winner will be YOU and not a “bargain hunting” buyer!

And when you win..I win!

And now a few pages from the 1st buyer presentation

Buying a Home?

  • You’ve tried:

  • Checking the papers

  • Watching Cable TV

  • Reading Homes Magazines

  • Driving around the town

  • Going on-line

  • And the results are always the same….

The good ones are either soldor priced too high!

  • Why?

  • The ad deadlines for most publications are well in advance of the publication date. The good ones never even make the ads!

  • Most Agents don’t like to put “SOLD” signs on their listings – they want to get more buyer leads from them!

  • You don’t know where the great homes are located!

  • Is there some way to find out about the good ones before someone else buys it?

Yes! It’s easy to find your dream house before someone else…..

When you sign up as a

Preferred Customer with

Your Name

you will get regular

new listing updates from my exclusive Home Locator Program

(or how you name it)

And here are a few pages from the 2 else…..nd Buyer Presentation.

Your Name will make it happen for you….

  • Here is what we will be doing today:

  • Getting a loan pre-qualification for you.

  • Figuring out exactly what you want and need in your new home.

  • Discovering if your wants and needs are realistic.

  • Deciding whether you want to hire Your Name to be your Buyer’s Agent.

  • Getting started finding your dream home.

Our Mutual Objective is to Find Your “Ideal” Home… else…..

…at the best possible price

…in the shortest amount of time

…with the most favorable terms, and

…with as little hassle as possible

  • My Objectives else…..

  • Listen carefully so I understand your objectives

  • Explain how I will work for you.

  • Explain the home search and purchase process…my responsibility, your responsibility

  • Help you find the right loan and the right lender for your personal situation

  • Search for homes which meet your needs and objectives

  • Provide you with information to help in evaluating homes for sale

  • Prepare and Offer to Purchase and help you understand your options in negotiation