18/03/2008. Indian Economy. Source: Business Standard 1/03/08. 18/03/2008. The Indian Consumer - Age. Source: IRS 2007. 18/03/2008. Market Classification. The Globals: Who buy the most expensive consumer productsThe Strivers: Who buy the bulk of all consumer goods marketed in IndiaThe Seekers: Who own some durables especially, televisions and small home appliancesThe Aspirers: Who possess the most basic durables such as transistor radios, bicycles, and aspire for the restThe Deprived: W9458
Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.