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Cruiseport BOSTON Connecting travelers to the North of Boston, to Bermuda, Canada/New England, the Caribbean, and beyond! North of Boston Convention and Visitors Bureau January 30, 2009. Cruiseport BOSTON opened in 1986 welcoming a total of 13 cruise ships and 11,723 passengers.

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Cruiseport BOSTON

Connecting travelers to the North of Boston, to Bermuda, Canada/New England,

the Caribbean, and beyond!

North of Boston Convention and Visitors Bureau

January 30, 2009



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Today, We Are Growing… cruise ships and 11,723 passengers.

Fifteen cruise lines will call at Cruiseport Boston between May and November

2009: 103 vessel calls confirmed, and projecting more than 250,000 passengers embarking and disembarking at Black Falcon Terminal and on port of call visits.

2010: 102 vessel calls confirmed so far, with several more to be confirmed later this year; projecting 265,000 passengers as the economy recovers.


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And Massachusetts benefits… cruise ships and 11,723 passengers.

The cruise industry contributed $407 million and more than 5,600 jobs to the Massachusetts economy in 2007, according to the Cruise Lines International Association (CLIA)

Massachusetts ranks 11th nationally for economic impact from the cruise industry


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Cruiseport Boston… cruise ships and 11,723 passengers.

  • Has three home-ported ships:

    • Norwegian Spirit with weekly cruises to Bermuda—now sailing Fridays; and with two Canada/New England voyages in the Fall

    • Holland America Maasdamwith bi-weekly Canada/New England cruises

    • Royal Caribbean Jewel of the Seas with several weekly Canada/New England cruises

  • Is a robust port-of-call with a tremendous source of day visitors to the greater Boston region


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Port of Call Visitors… cruise ships and 11,723 passengers.

  • 121,000 port of call visitors called at Cruiseport BOSTON in 2007, and 128,000 in 2008, a 6% increase

  • The average port of call ship holds more than 2,000 cruise passengers with money to spend, looking for places to go.

  • North of Boston holds great appeal!


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Boston Logan has Nonstop Domestic Service cruise ships and 11,723 passengers.to 70 Destinations

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Note: Includes Seasonal Service, Source: OAG Schedules


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Boston Logan has Nonstop International Service cruise ships and 11,723 passengers.to 31 Destinations

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Note: Includes Seasonal Service, Source: OAG Schedules


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Boston and North of Boston are attractive cruise ships and 11,723 passengers.port of call and pre-and post cruise destinations withmany hotels. restaurants, shops, and attractions


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Current Trends… cruise ships and 11,723 passengers.

Larger ships bringing more port of call visitors to the Boston

The largest ships today have passenger loads well over 3,000

More and newer ships added to the cruise fleet means cruise lines will be looking for more ports to call for both embarkations and port of call visits

This means…


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…Opportunities for cruise ships and 11,723 passengers.North of Boston

Port-of-call visitors take bus tours to communities North of Boston to sightsee, dine, and shop.

Increase business by creating ‘win-win’ opportunities and alliances for North of Boston CVB and its members


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Osto nb cruise ships and 11,723 passengers.

What are we working on now?


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Osto nb cruise ships and 11,723 passengers.

More Canada/New England Itineraries Embarking at Boston


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Four to seven day itineraries cruise ships and 11,723 passengers.

to Eastern Canada, and

the Gulf of St. Lawrence

Halifax

Bar Harbor, ME


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Canada/New England Cruising from Boston cruise ships and 11,723 passengers.

Passengers embarking in Boston for Canada-New England cruises benefit:

A unique vacation close to home.

No air travel required.

Spring, Summer, and Fall Canada-New England itineraries

appeal to couples and to families.

Cruise line benefit: higher revenue

Passengers will use saved transportation dollars to spend on

an upgraded cabin or for on-board food, beverages, shopping,

and activities.


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Osto nb cruise ships and 11,723 passengers.

Anything Else?


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Osto nb cruise ships and 11,723 passengers.

Boston to the Caribbean!


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Why Caribbean Cruises from Boston? cruise ships and 11,723 passengers.

13 million consumers in MA, NH, VT, NH, ME, RI, and eastern CT. The highest per-capita income region in the U.S.*

New England consumers are the 4th largest group of cruisers…great market potential from your customers!

Boston passengers set records for high per-diem yields and high on-board spending. (Source: Cruise line executives)

Strong customer and travel agent demand for embarkation voyages from Boston to the Caribbean.

* (Source: FRB Boston)


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100 and 250 Mile Driving Distances cruise ships and 11,723 passengers.Over 11 million consumers within 2 hours driving time and 47 million more within 5 hours driving time to Boston

250 Mile Radius

58 million consumers

100 Mile Radius

11 million consumers

Boston

Boston sailings set industry records for high

per-diems and high on-board passenger spending


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Caribbean Cruising from Boston cruise ships and 11,723 passengers.

Passengers embarking in Boston for the Caribbean benefit:

Savings of ~$300-$350 p/p airfare, ~$1,200-$1,400 for a family

of four from Boston to MIA or FLL.

Eliminate the inconvenience and difficulty of air travel.

Eliminate 10 hour drive, gas, and tolls to New York or NJ and

return.

The Cruise Line benefit: higher revenue

Passengers will use saved transportation dollars to spend on

an upgraded cabin or for on-board food, beverages, shopping,

and activities.


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Boston cruise ships and 11,723 passengers. is ideal for Caribbean Itineraries

Berth Availability:

Every Sunday and alternate Saturdays

10 and 11-day Caribbean itineraries:

Sail Sunday, return Thursday (11 days)

Sail Thursday, return Sunday (10 days)


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The Caribbean? From Boston??? cruise ships and 11,723 passengers.But it’s too far!!!

Is it?


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~85 N. M. Difference in Distance from Boston To St. Maarten vs. New York

BOS-SXM ~1,570 NM

NY-SXM ~1,485 NM


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Sailing Time Comparison to St. Maarten vs. New York

Boston to St. Maarten: ~1,570 N. M.

New York to St. Maarten: ~1,485 N. M.

Difference:~ 85 N. M.

Speed required for a 64 hour voyage: (Depart Boston at 1600, arrive at 0800 in St. Maarten on Day 3:

Boston to St. Maarten: 24.5 kts.

New York to Saint Maarten: 23.2 kts.


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~120 N. M. Difference in Distance from vs. New York

Boston To San Juan vs. New York


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Sailing Time Comparison to San Juan vs. New York

Boston to San Juan: ~1,510 N. M.

New York to San Juan: ~1,390 N. M.

Difference: ~ 120 N. M.

Speed required for a 71 hour voyage: (Depart at 1600, arrive at 1500 in San Juan on Day 3:

Boston to San Juan: 21.2 kts.

New York to San Juan: 19.6 kts.


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Boston Makes Good Sense vs. New York

Passengers save the inconvenience and discomfort of travel to other port cities.

Result is higher per-diems and high onboard spending from Boston passengers.

It’s an untapped market waiting to be served.

What are we telling cruise lines?

What are we telling YOU?

Your bottom line is better in Boston!


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Lock out Competition vs. New York!

Secure exclusive use of a Sunday berth and/or

an alternate Saturday berth.

New England passengers are loyal—they will

strongly support the cruise line that is the first to offer Caribbean service.

Lock up the market: The first cruise line to

provide Caribbean service is unlikely to be

challenged by a competitor.


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Our vs. New York

latest

advertisement…


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Questions? vs. New York

For further information contact:

Nick Billows, Deputy Port Director

617-946-4428 or [email protected]


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