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Web 2.0 for Libraries. Karen Blakeman RBA Information Services http://www.rba.co.uk/ blog: http://www.rba.co.uk/ wordpress UKeiG web 2.0 blog: http://ukeig.wordpress.com/ [email protected] Facebook: Karen Blakeman Twitter: karenblakeman.

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Slide1 l.jpg

Web 2.0 for Libraries

Karen Blakeman

RBA Information Services

http://www.rba.co.uk/

blog: http://www.rba.co.uk/wordpress

UKeiG web 2.0 blog: http://ukeig.wordpress.com/

[email protected]

Facebook: Karen Blakeman

Twitter: karenblakeman

Karen Blakeman www.rba.co.uk

This work is licensed under a Creative Commons Attribution 2.5 License


Access to documentation l.jpg
Access to documentation

  • UKeiG fact sheets

    • http://www.ukeig.org.uk/factsheets/

    • UKeiG members only

    • temporary user name and password for non-members

      • username: ukeig33

      • password: thedoctor

  • Links to documentation and support materials on http://ukeig.wordpress.com/

Karen Blakeman www.rba.co.uk


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What is Web 2.0 ?

  • A concept not a product

  • A way of thinking

  • A way of working – collaborative, social

  • About sharing information with others

  • About information coming to you

  • About you deciding how you receive and view the information

  • All sorts of technologies but….

  • ..don’t use it just because it is labelled Web 2.0

  • If it does not help you work more effectively and efficiently, then ditch it!

  • Examples:

    • blogs, RSS, wikis, social bookmarking (e.g. Furl, Del.icio.us, Connotea) Flickr, Facebook, MySpace, web based forums, email discussion lists, YouTube, Second Life……

Karen Blakeman www.rba.co.uk


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The mandatory web 2.0 meme map!

http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

Karen Blakeman www.rba.co.uk


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Gartner hype curve

http://www.gartner.com/pages/story.php.id.8795.s.8.jsp

Karen Blakeman www.rba.co.uk


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Blogs

  • What is a blog?

    • short for web log

    • content management system that publishes information chronologically

    • content can range from self-indulgent drivel to extreme erudition

    • easy to use and publish from anywhere, therefore there is a high proportion of utter rubbish in the ‘blogosphere’

    • blogs automatically generate RSS feeds

      “Vodcasts and blogs are to the noughties what graffiti was to the Seventies: mindless scrawls reading: 'I woz ere.' It says: 'I'm a moron, but worship me anyway.”

      The Observer, 3rd December 2006

      http://observer.guardian.co.uk/comment/story/0,,1962820,00.html

Karen Blakeman www.rba.co.uk


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Anatomy of a blog (1)

Title and brief description

Most recent posting at the top

Author/blog profile

Comments from readers

Categories assigned by author

RSS feed for postings and comments

Karen Blakeman www.rba.co.uk


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Anatomy of a blog (2)

Tags

Archives

List of recent posts

Blogroll of related blogs

Karen Blakeman www.rba.co.uk


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UKeiG collaborative blog

List of people who can post articles

Karen Blakeman www.rba.co.uk


Applications of blogs l.jpg
Applications of blogs

  • Instead of, or in addition to, a printed, emailed or static web based newsletter

    • Current awareness for staff, users, researchers and clients - “What’s new”

    • publicising new services/products, encourage feedback via comments

  • Marketing tool inside and outside of the organisation

  • CPD – recording professional development and reflective practice

  • Recording project development, discussions

  • Comments or “suggestions” box

  • Monitor blogs for information and competitor intelligence

  • Alternative publishing medium

  • Small web sites e.g.

    • http://www.newsbriefsoman.info/

Karen Blakeman www.rba.co.uk


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Why use blogs for publishing?

  • Quick and easy to post and edit

  • Links and management of archives and postings is done by the software

  • Can be done from any Internet connected machine, even via a mobile

  • Can be hosted on your own server or on the blogging service’s server

  • If hosted by the blogging service, do not have to wait for content to be uploaded by the relevant ‘department’ in your organisation

  • Can be individually authored or collaborative

Karen Blakeman www.rba.co.uk


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Blogs as sources of information

  • Blogs by industry gurus and experts are a good way of keeping up to date with what is happening in a sector

  • Look for the Blogroll of List of Links on a relevant blog

  • Google Blogsearch http://www.google.com/blogsearch

    • use advanced search to search within an individual blog

  • Ask http://www.ask.com/ – Blogs and feeds

  • Live Feeds search - http://search.live.com/feeds

  • Blog search engines and directories

    • http://www.technorati.com/

    • http://www.blogpulse.com/

    • http://www.quacktrack.com/

Karen Blakeman www.rba.co.uk


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Blogpulse Trends

Shows how often your search terms occur in postings – can compare up to three searches

Karen Blakeman www.rba.co.uk


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Where are the blogging librarians?

  • UK Library Blogs

    • http://uklibraryblogs.pbwiki.com/

  • Blogorama in Internet Resources Newsletter:

    • http://www.hw.ac.uk/libwww/irn/

  • LIS-Bloggers email discussion list

    • http://www.jiscmail.ac.uk/lists/LIS-BLOGGERS.html

  • British Librarian Bloggers | Google Groups

    • http://groups.google.com/group/britlibblogs

  • Phil Bradley’s Pageflakes

    • http://www.pageflakes.com/PhilipBradley

Karen Blakeman www.rba.co.uk


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Setting up your own blog

  • Host on the blogging service’s own server or install on your site

  • Blogger

    • http://www.blogger.com/

    • owned by Google

    • host on Blogger or publish to your own site, but need to use blogger.com for both

  • Wordpress - free

    • Host on http://www.wordpress.com/

    • Software for loading onto your own site at http://www.wordpress.org/

  • Typepad – priced

    • Host on http://www.typepad.com/

  • Also Movable Type, Live Journal at http://www.sixapart.com/

  • Lots of other blogging ‘solutions’ – may already have it as part of your content management system

Karen Blakeman www.rba.co.uk


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Blog host or own server?

Blog Host

Own Server

Should be able to customise the look and feel, and interface of the blog but depends on the software

Can integrate the blog fully with your web site

Can include the blog in your site search option

Easy access to user stats

Can easily keep the blog private or for selected users

But the content may still have to go through the usual authorisation channels

  • May not be allowed on your organisation’s server

  • Keeping it private may not be straightforward

  • consider confidentiality

  • Not possible to fully customise the blog in line with the ‘corporate image’

  • User stats not always easily available

  • Can post from any Internet connected computer without having to worry about firewalls

  • Could lose your information if the services closes or fails

Karen Blakeman www.rba.co.uk


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What can go wrong?

Karen Blakeman www.rba.co.uk


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Blog usability 1-5

Weblog Usability: Top 10 Design Mistakes in Blogs (Jakob Neilsen’s Alertbox)http://www.useit.com/alertbox/weblogs.html

  • Author biography

  • Author photo [optional]

  • Use descriptive posting titles

  • Use descriptive links

  • Have links to “classic hits”

Karen Blakeman www.rba.co.uk


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Blog usability 6-10

  • Categorise postings

  • Publish frequently or have a publishing schedule [but don’t publish for the sake of it!]

  • Have focussed content and find “your voice” – set up more than one blog if necessary

  • Do not forget that you might be writing for your future boss

  • Set up your own domain name [not essential and hosting on other servers e.g. Typepad, Blogspot is now acceptable]

Karen Blakeman www.rba.co.uk


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Comments

  • ‘Comments’ can be used to facilitate feedback and encourage discussion

  • Can be switched off

  • If switched on are you:

    • going to allow anyone to comment (dangerous – automatic spamming is ubiquitous)

    • force people to register

    • use a ‘captcha’ - completely automated public Turing test to tell computers and humans apart

    • use a spam detection module e.g. Akismet

    • moderate all comments

    • combination of two or more of the above

Karen Blakeman www.rba.co.uk


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Blog Bling

  • Phil Bradley, Library and Information Show, NEC Birmingham, April 18th 2007 – Adding Bling to Your Blog!

  • Gadgets, widgets, page elements etc. that you can add to your blog

    • RSS to email

    • RSS to PDF

    • Calendars

    • Tag clouds

    • Photos from Flickr, Picasa

    • Embed Youtube videos

    • Embed Slideshare, authorSTREAM presentations

    • RSS feeds from other blogs and sites

    • Twitter feeds

Karen Blakeman www.rba.co.uk


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Wikis

  • wiki-wiki – Hawaiian meaning quick

  • First wiki was the WikiWikiWeb, Ward Cunningham 1995

  • A collaborative web application that allows users to easily add and edit content

  • Can be used for

    • developing documentation

    • project management

      • History keeps a record of the changes and different versions of the documents

    • developing a conference programme

  • Encourages collaboration

  • Many have blog like discussion areas and RSS feeds

Karen Blakeman www.rba.co.uk


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Wikis

  • Standardised format and layout

    “Makes our contributors concentrate on content rather than wasting time on pretty layouts”

  • Default in most wikis lets anyone create and edit a page

    • need to protect Admin functions and limit creation, edit and access rights

    • can ‘lock’ individual pages or sections

    • can require registration to set up new pages or edit existing ones

Karen Blakeman www.rba.co.uk


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Wikipedia

Option to edit the page

Karen Blakeman www.rba.co.uk


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Wikipedia (2)

No edit option

Karen Blakeman www.rba.co.uk


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Wikipedia - history

Date of edits

Author/editor

Karen Blakeman www.rba.co.uk


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http://www.alacrawiki.com

No edit option even if you register and sign in

Karen Blakeman www.rba.co.uk


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What are wikis used for in real life?

  • National Archives

    • http://yourarchives.nationalarchives.gov.uk/

  • Wiki used to write a thesis

    • http://usefulchem.wikispaces.com/Alicia+Holsey

  • Wiki CrimeLine

    • http://www.wikicrime.co.uk/

  • Library Success: A Best Practices Wiki

    • http://www.libsuccess.org/

  • ShareILL - Interlibrary Loan Wiki

    • http://www.shareill.org/

Karen Blakeman www.rba.co.uk


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What are wikis used for in real life?

  • Wikis for training materials and conference organising

    • Sarah Washford http://swashford.wordpress.com/2008/01/11/wiki-wonders/

  • Wikis for compiling subject guides

    • We have Wiki http://meredith.wolfwater.com/wordpress/index.php/2008/01/09/we-have-wiki/

  • Using a Wiki for an Intranet

    • Janssen-Cilag, an Australian pharmaceutical subsidiary of Johnson & Johnson, switched from a static HTML site to using a wiki. http://www.fastforwardblog.com/2007/09/18/enterprise-wiki-increases-collaboration-and-connections-at-janssen-cilag/

Karen Blakeman www.rba.co.uk


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Conference proceedings

  • Inspiring the iGeneration

  • http://inspiringtheigeneration.wetpaint.com/

Karen Blakeman www.rba.co.uk


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Top 3 tips for implementing a wiki

  • Identified at “Blogs and Wikis in Libraries – Our New Best Friends?” 8th November 2007. Organised by CILIP’s Information Services Group – London and South East branch

    • Don’t call it a wiki

    • Don’t call it a wiki

    • Don’t call it a wiki

Karen Blakeman www.rba.co.uk


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Google Docs & Spreadsheets

  • http://docs.google.com/

    • need a Google account

    • Google will try and force you to use an existing account

    • text documents (Word, Open Office, Star Office)

    • spreadsheets

    • presentations

  • Can upload existing documents and will keep most of the formatting (wikis usually removes formatting)

  • Invite others to share your documents by e-mail address

  • Edit documents online with whomever you choose

  • Has a similar version/history record as wikis

  • Publish documents to your blog

Karen Blakeman www.rba.co.uk


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http://www.zoho.com/

Karen Blakeman www.rba.co.uk


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Experimenting with wikis

  • Not always straightforward to install on your own system

    • use third party “wiki farms” to start with

    • http://en.wikipedia.org/wiki/List_of_wiki_farms

    • some wiki farms make your wikis completely open, that is viewable and editable by anyone

  • Compare wikis at http://www.wikimatrix.org/

  • Some wiki farms to try:

    • Peanut Butter Wiki http://pbwiki.com/

    • Wet Paint http://www.wetpaint.com/

    • Wikispaces http://www.wikispaces.com/

    • Seedwiki http://www.seedwiki.com/

Karen Blakeman www.rba.co.uk


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RSS in Plain English

http://www.commoncraft.com/rss_plain_english

or on http://www.youtube.com/watch?v=0klgLsSxGsU

Karen Blakeman www.rba.co.uk


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What is RSS?

  • Stands for Really Simple Syndication, or Rich Site Summary or RDF site summary

    • depends on version

      • Rich Site Summary (RSS 0.9x)

      • RDF Site Summary (RSS 0.9 and 1.0)

      • Really Simple Syndication (RSS 2.x)

    • also ATOM (Google)

    • written in XML

      • extensible markup language

    • look for the orange logos

  • A means of delivering headlines, alerts, tables of contents

Regarded as the de facto standard

Karen Blakeman www.rba.co.uk


Why isn t rss more popular l.jpg
Why isn’t RSS more popular?

Do’h! – you need a feed ‘reader’

Karen Blakeman www.rba.co.uk


But a feed may be displayed like this l.jpg
But a feed may be displayed like this…

Q. So why do I need a reader?

A. To bring your feeds together in one place

Karen Blakeman www.rba.co.uk


Http www google com reader l.jpg
http://www.google.com/reader

….like Google Reader

Karen Blakeman www.rba.co.uk


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Feeds in Omea (a desktop program)

Karen Blakeman www.rba.co.uk


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Feeds in Outlook 2007

Karen Blakeman www.rba.co.uk


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RSS instead of email

  • Reduces the overload in your email inbox

  • By-passes spam filters

  • Quicker and easier to scan and spot individual headlines within an alert or newsletter and decide what is relevant

  • Can set up filters to pick up stories that mention specific products, companies etc. (desktop programs only)

  • You control when you receive and read the feeds

  • Easier to “unsubscribe”

Karen Blakeman www.rba.co.uk


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Adding a feed to your reader

  • Spotted an interesting RSS feed?

    • Click on the RSS, XML, Atom or feed logo

    • Sometimes it is a standard html link to the feed

    • Copy the URL of the feed page

    • Paste into the Add or Subscribe box of your reader

  • That's it!

Karen Blakeman www.rba.co.uk


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Want to add a feed to your reader?

2. Copy the URL of the displayed feed

1. Locate the feed and click on the link

3. Open your reader and paste the URL into the Add or Subscribe box

Karen Blakeman www.rba.co.uk


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Want to change feed readers?

  • No problem

  • Export your list of feeds to an OPML file (Outline Processor Markup Language)

  • Import the OPML file into your new feed reader

Karen Blakeman www.rba.co.uk


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Want to unsubscribe from a feed?

  • Simply delete the feed from your feed reader!

Karen Blakeman www.rba.co.uk


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What else can you do with RSS?

  • Add them to your iGoogle page

  • Incorporate them into your Pageflakes or Netvibes start page

  • Display them on your web site, blog or wiki

  • Monitor Twitter tweets

  • Send your favourite feeds to your Twitter stream via Twitterfeed

  • Send the first 140 characters of your blog postings to your Twitter stream

  • Monitor your Facebook notifications

  • Almost anything

Karen Blakeman www.rba.co.uk


Add feeds to your web page or blog l.jpg
Add feeds to your web page or blog

RSS feed of eLucidate table of contents

RSS feed from the Blog

Karen Blakeman www.rba.co.uk


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iGoogle

Karen Blakeman www.rba.co.uk


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Pageflakes, Netvibes

  • http://www.pageflakes.com/

  • http://www.netvibes.com/

  • Known as ‘start pages’

  • Collate data, photos, videos, weather news, calendars, notepads for queries, RSS feeds etc. by adding ‘flakes’ to your page

  • Can have multiple tabs to generate separate collections

  • Can keep them private, share with a group of people, or make them public (pagecast)

Karen Blakeman www.rba.co.uk


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Pageflakes

  • http://www.pageflakes.com/

    • UKeiG

      • http://www.pageflakes.com/ukeig1

    • East Lothian Libraries

      • http://www.pageflakes.com/libraries0/17137920/

    • Dublin City Public Libraries

      • http://www.pageflakes.com/dublincitypubliclibraries/

    • Scottish Libraries

      • http://www.pageflakes.com/scottishlibraries

    • Llyfrgell Ceredigion Library in Aberystwyth

      • http://www.pageflakes.com/LlyfrgellCeredigionLibrary/19167751

Karen Blakeman www.rba.co.uk


Pageflakes ukeig http www pageflakes com ukeig1 l.jpg
Pageflakes - UKeiGhttp://www.pageflakes.com/ukeig1

Karen Blakeman www.rba.co.uk


Pageflakes east lothian libraries http www pageflakes com libraries0 17137920 l.jpg
Pageflakes – East Lothian Librarieshttp://www.pageflakes.com/libraries0/17137920/

Karen Blakeman www.rba.co.uk


Pageflakes dublin city libraries http www pageflakes com dublincitypubliclibraries l.jpg
Pageflakes – Dublin City Librarieshttp://www.pageflakes.com/dublincitypubliclibraries/

Karen Blakeman www.rba.co.uk


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Social bookmarking

  • Social Bookmarking as a Knowledge Management Strategy, Robert Berkman, The Information Advisor Vol 11, No 1, March 2007, Knowledge Management Supplement

    • http://www.informationadvisor.com/IA_KM_March07.pdf

  • Furl

    • http://www.furl.net

  • Del.icio.us

    • http://del.icio.us/

  • Connotea

    • http://www.connotea.org/

  • 2Collab (Elsevier)

    • http://www.2collab.com/

Karen Blakeman www.rba.co.uk


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Facebook

  • http://www.facebook.com/

  • Originally set up to enable students of Harvard University to keep in touch

  • Now available to anyone

  • Set up your personal profile

  • Join and create groups

    • can be open, closed or secret

    • discussion boards, ‘Wall’, photos, videos, events

  • Can monitor company/competitor groups and activist groups

  • Monitor what people are saying about your organisation

  • Someone may have set up a Group with your organisation’s name!

  • East Renfrewshire Council Community Services

    • http://www.facebook.com/group.php?gid=18144605260

  • Dublin City Public Libraries

  • http://www.facebook.com/pages/Dublin/Dublin-City-Public-Libraries/9761761153

Karen Blakeman www.rba.co.uk


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East Renfrewshire Council

Karen Blakeman www.rba.co.uk


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Dublin City Public Libraries

Karen Blakeman www.rba.co.uk


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Flickr

  • http://www.flickr.com/

  • Owned by Yahoo!

  • Share photos with selected individuals or make public

  • Put photos of your library’s or organisation’s events on Flickr

    • promote your department, information centre, organisation

    • direct journalists to your ‘album’ when they ask for photos to accompany articles about you

    • make sure you tag and describe them

    • organise into sets

    • decide on copyright and Creative Commons licenses

  • http://www.flickr.com/photos/ukeig/

Karen Blakeman www.rba.co.uk



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Sutton Libraries

  • http:[email protected]/747212623/

Karen Blakeman www.rba.co.uk


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Sutton Libraries

  • http://www.sutton-libraries.gov.uk/uhtbin/isbn-search/9780091914493

Karen Blakeman www.rba.co.uk


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Slideshare, authorSTREAM

  • Share presentations

  • Include an accompanying commentary

  • Keep private, share with selected people, or make public

  • Slideshare does not keep animations and embedded links, authorSTREAM does

  • Slideshare

    • http://www.slideshare.net/

  • authorSTREAM (can also convert to iPod and video for YouTube)

    • http://www.authorstream.com/

  • Embed Slideshare and authorSTREAM in your blog, web site, Facebook profile, start page ……..

Karen Blakeman www.rba.co.uk


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Slideshare

Karen Blakeman www.rba.co.uk


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Slideshare

Karen Blakeman www.rba.co.uk


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YouTube

  • http://www.youtube.com/

  • Owned by Google

  • Videos of varying content and quality

    • news broadcasts

    • ‘how to’ videos, ‘fan’ videos, corporate broadcasts

    • PR, advertising campaigns

    • videos of events, new service launches, anything

    • The Queen has a YouTube channel!

      • http://www.youtube.com/user/TheRoyalChannel

  • Embed YouTube videos in your blog, Facebook page, start page, web site etc.

Karen Blakeman www.rba.co.uk


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Greg Notess – Strange Midpage Results

http://www.youtube.com/watch?v=_yCjzo3bWIg

Karen Blakeman www.rba.co.uk


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Twitter

  • http://www.twitter.com/

  • Microblogging

    • ‘tweets’ are 140 characters

    • what are you doing?

    • ‘follow’ friends

    • lots of plugins for your browser and desktop e.g. TwitKit

    • send first 140 characters of your blog postings to Twitter using Twitterfeed.com

    • add Twitter to your Facebook profile

  • Search for friends and colleagues, and topics

    • Twitterment, Tweet Scan etc.

  • Analyse a person’s tweets with Tweet Clouds

    • http://www.tweetclouds.com/

Karen Blakeman www.rba.co.uk



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The BBC

The Times

10 Downing Street

Who is on Twitter?

Karen Blakeman www.rba.co.uk


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Dublin City Public Libraries

http://twitter.com/dubcilib

Karen Blakeman www.rba.co.uk


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Conference Twitter Streams

  • “Blogging conferences is soooooo 20th century!”

    • twitterers/tweeters abound at conferences

    • The INSOURCE Conference Twitter Experiment http://www.rba.co.uk/wordpress/2008/02/11/the-insource-conference-twitter-experiment/

    • can set up a Twitter event stream

    • delegates, conference chairs, moderators can all comment on and monitor the proceedings

    • send tweets to your blog using LoudTwitter

      • generates a chronological list of your tweets by day and with the oldest listed first

      • easier to read as a record of the event

Karen Blakeman www.rba.co.uk


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Tweets to blogs via LoudTwitter

http://karenblakeman.livejournal.com/

Karen Blakeman www.rba.co.uk


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Second Life

Karen Blakeman www.rba.co.uk


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  • Wikis: Tools for Information Work and Collaboration. Jan Koblas, Chandos Publishing, ISBN 1-84334-178-6

    • Associated web site http://www.booki.info/display/website/Home

  • How to Use Web 2.0 in Your Library, Phil Bradley. May 2007, Facet Publishing, 224pp paperback ISBN: 978-1-85604-607-7

Karen Blakeman www.rba.co.uk


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What next? Koblas, Chandos Publishing, ISBN 1-84334-178-6

  • Play and experiment

  • You don’t have to try everything

  • Focus on what you think will make your work easier, more productive, more effective

  • If it does not work or it takes longer to carry out a task without significant benefits, ditch it!

  • There is no law that says you have to use something just because it has a web 2 .0 tag

Karen Blakeman www.rba.co.uk


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Here comes another bubble Koblas, Chandos Publishing, ISBN 1-84334-178-6

http://www.youtube.com/watch?v=I6IQ_FOCE6I

Karen Blakeman www.rba.co.uk


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