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MKT 441 UOP Course Tutorial/Uoptutorial

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MKT 441 UOP Course Tutorial/Uoptutorial

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  1. MKT 441 Uop Courses For more course tutorials visit www.uoptutorial.com Get Ready to grant success at exam by shop at uoptutorial

  2. MKT 441 Uop Courses MKT 441 ALL ASSIGNMENTS MKT 441 Week 1 Individual Assignment The Importance of Market Research • MKT 441 Week 1 Individual Assignment The Importance of Market Research • MKT 441 Week 2 Individual Assignment Global Market Research Case Study Analysis • MKT 441 Week 2 Individual Assignment Market Research Plan Phase 1 Problem Identification and Project Outline • MKT 441 Week 3 Individual Assignment Market Research Tools Paper • Resources: University Library, Internet • Select an organization with which you are familiar. • Write a 700- to 1,050-word paper in which you describe the importance of marketing research to your selected organization’s management team. In your paper, address the following: • Define market research. .

  3. MKT 441 Uop Courses MKT 441 Week 2 Individual Assignment Global Market Research Case Study Analysis MKT 441 Week 2 Individual Assignment Market Research Plan Phase 1 Problem Identification and Project Outline • Resources: Case 3-2: Sperry/MacLennan Architects and Planners of Marketing Research (Aaker, Kumar, & Day): • Write a 1,050- to 1,400-word case study analysis of the Sperry/MacLennan Architects and Planners case. Address the following in your analysis: • Describe the situation discussed in the case. • Resources: Internet, University Library • Select an organization with which you are familiar. The organization must be considering introducing a new product or service. • This organization is the basis for your Market Research Implementation Plan. You will duscussingtheis organization in weeks 2, 3 and 5. • Here is the scenario:

  4. MKT 441 Uop Courses MKT 441 Week 3 Individual Assignment Market Research Implementation Plan Phase 2 Research Tools Paper MKT 441 Week 3 Individual Assignment Market Research Tools Paper • Resources: University Library, Internet • Write a 750- to 1,050-word paper in which you examine the applicability of different marketing research tools to the scenario you selected for your Market Research Implementation Plan from Workshop 2 : Problem Identification and Project Outline. Address the following in your paper: • Select four different research tools. • Compare and contrast your selected research tools. • Resources: Internet, University Library • Write a 1,050- to 1,400-word paper in which you differentiate among the research tools used in primary and secondary research. In your paper, discuss the differences in primary and secondary research when using qualitative and quantitative approaches and indicate which tools are used for each approach and why. • Format your paper consistent with APA guidelines.

  5. MKT 441 Uop Courses MKT 441 Week 4 Individual Assignment Marketing Strategies Proposal Kudler Paper MKT 441 Week 4 Individual Discussion Question • Kudler Fine Foods is a gourmet grocery store that prides itself on customer service. As a growing enterprise in a competitive market, Kudler Fine Foods wants to create a marketing campaign to improve and maintain long-term customer loyalty. • Resources:Kudler Fine Foods virtual organization, student website, University Library • Write a 1,050- to 1,400-word proposal in which you recommen • Resources: University Library, Internet • Discussion Question • Assume you are a field marketing professional, responsible for marketing your company's products in the South Florida region of a medium-size corporation. You receive a CD from your corporate marketing group, based in Detroit, Michigan, which includes a set of electronic files containing print advertisements ready for you to use in magazines you choose in South Florida.

  6. MKT 441 Uop Courses MKT 441 Week 5 Individual Assignment Market Research Implementation Plan Final Paper • Resources: Problem Identification and Project Outline, Internet, University Library • Write a 1,750- to 2,100-word Market Research Implementation Plan based on the scenario you selected in Workshop 2. Address the following in your plan: • Conduct market research concerning the selected scenario using secondary market research resources.

  7. MKT 441 Uop Courses For more course tutorials visit www.uoptutorial.com Get Ready to grant success at exam by shop at uoptutorial

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